HIBT Lab! IDEO: David Kelley
David Kelley, founder of IDEO and Stanford’s d.school, recounts his career from designing the 'Lavatory Occupied' sign at Boeing to collaborating with Steve Jobs on the first Apple mouse. He explains how IDEO merged to create a multidisciplinary design firm that popularized design thinking, prototyping, and flat organizational structures. Kelley discusses the challenges of balancing aesthetics with functionality, citing his non-functional Anormé telephone, and shares how IDEO helped transform corporate culture and even Peru’s education system through human-centered innovation.