Hardware Podcasts

115: New Website

Thoroughly Considered · 22 Aug 2024 · 51m · Episode 115

What this episode covers

Tom Gerhardt and Dan Provost of Studio Neat discuss the launch of their new Shopify website, which features a shift from macro photography to 3D renders using Keyshot for consistent product imagery. They detail the production challenges of the Keen keyboard, including the manual application of Serracote coating and the development of custom jigs for assembling tiny M1.7 screws. The conversation also covers their strategy for managing Kickstarter delays through transparent, monthly communication with backers, and reflects on how AI tools like ChatGPT assist in coding and logistics without fundamentally disrupting supply chain complexities.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
Studio Neat, Teenage Engineering, Cortex
Products
Keen, Mark 1, Mark 2
Tools
Shopify, Keyshot, Blender, Fusion, ChatGPT

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