52: Apollo Edition

Thoroughly Considered · 16 Jul 2019 · 37m · Episode 52

What this episode covers

Tom Gerhardt and Dan Provost of Studio Neat discuss the launch of a limited-edition stainless steel Mark One pen on Kickstarter, detailing the material choices, PVD coating, and pricing strategy for this Apollo 11 commemorative item. Myke Hurley joins to talk about his collaboration with Studio Neat to produce the Theme System Journal, a printed notebook based on his personal productivity system, covering the challenges of manufacturing, pricing, and the emotional journey of bringing a physical product to market.

Mentioned

Companies
Studio Neat, Fisher, Schmidt, Kickstarter, NASA
Products
Mark One, Theme System Journal, Tote Book
Also
Apollo 11, Cortex, CGP Gray

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