Hardware Podcasts

29: Huddled Around a Lamp Post

Thoroughly Considered · 22 Aug 2017 · 33m · Episode 29

What this episode covers

Tom Gerhardt and Dan Provost of Studio Neat discuss the post-campaign production of the Panobook, a dot-grid notebook that raised $187,149 from 3,623 backers on Kickstarter. They detail the meticulous design decisions, including switching to 0.5mm dot grids and adding a thermopressed debossed logo to differentiate the covers, while managing a rapid 4-6 week turnaround for international shipping. The founders also announce a new subscription model for the consumable product and share their strategy of hiring illustrators like Alexander Savic to license existing artwork for custom packaging.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
Studio Neat, Nemisu
Products
Panobook, Glyph, Neat Ice Kit, Simple Syrup Kit, Field Notes, Stabilo, Sharpie, Fisher Space Pen
Also
Kickstarter, Alexander Savic, Dribble

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