Violet Su on hardware manufacturing

The Pragmatic Embedded Podcast · 8 Jul 2025 · 43m

What this episode covers

Violet Su, Business Development Manager at Seed Studio, discusses the realities of hardware manufacturing, emphasizing the importance of rapid prototyping and early user feedback to avoid costly mistakes. She highlights common pitfalls for startups, such as underestimating certification costs, supply chain lead times, and the gap between prototype functionality and mass production quality. The conversation covers the growing role of AI in hardware development, insights from Embedded World 2024, and the OpenUC2 microscopy project as a success story for iterative design.

Mentioned

Companies
Seed Studio, Digi-Key, SAMTech
Products
OpenUC2, Xiao ESP32 S3
Chips
ESP32 S3
Also
Embedded World 2024

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