From Corporate World to Freelancing to Running a Hardware Startup with Roberto Weiser of Developpa
Roberto Weiser, founder of Developpa and Air Develop, explains his transition from corporate engineering roles at Lear and Cambridge Audio to freelancing and launching a low-cost air purifier in Thailand. He details the decision to use off-the-shelf components to minimize costs and the challenge of manufacturing in Thailand with Western management to balance cost and communication. Weiser describes a critical supply chain failure during the coronavirus pandemic, where delayed molds forced an improvised CNC-machined enclosure solution to fulfill pre-orders. Finally, he outlines his strategy to pivot from direct retail sales to wholesale distribution in Thailand and internationally to achieve business stability.