Episode 33: The Land of IoT with Guest Stacey Higginbotham

The Circuit · 10 Sept 2023 · 33m · Episode 35

What this episode covers

Stacey Higginbotham, a veteran IoT analyst, discusses the current state of the Internet of Things, arguing that the market is shifting from hype to solving real-world problems in industrial and smart home sectors. She highlights key challenges such as power consumption, connectivity scaling, and the lack of a unified software platform, while noting that Matter is the closest standard to addressing interoperability. Higginbotham identifies specific semiconductor companies like Silicon Labs, Nordic Semiconductor, and Qualcomm as key players, and points to startups like Williot and Edge Impulse for innovations in energy harvesting and edge AI.

Mentioned

Companies
Silicon Labs, Nordic Semiconductor, Qualcomm, NXP, Arm, Intel, Williot, Edge Impulse, Schneider Electric, Samsung, Broadcom, Sigma Designs, Bluetooth SIG, OPC Foundation
Also
Stacey Higginbotham, Matter, Amazon Sidewalk, Zigbee, Z-Wave

Other shows on the same ground, closest first.

  • EE Times Current · 25m

    CES 2019 Special: Tyson Tuttle, Silicon Labs + Chris Stansbury, Arrow

    Silicon Labs CEO Tyson Tuttle and Arrow Electronics CFO Chris Stansbury discuss the evolution of the IoT market from hype to reality, highlighting Silicon Labs' strategic partnerships with Tile and Xiaomi to simplify connectivity for OEMs. They emphasize the shift from selling discrete semiconductor components to providing holistic silicon-software solutions, supported by Arrow's expanded engineering capabilities and customer reach. The conversation covers the importance of security, battery life, and cloud integration in making 'dumb' devices smart, noting that IoT now represents over half of Silicon Labs' revenue.

  • IoT For All Podcast · 32m

    Biggest Opportunities in IoT | Silicon Labs' Matt Johnson

    Matt Johnson, President and CEO of Silicon Labs, discusses the massive growth potential in IoT, driven by the transition from prototyping to scalable industrial adoption and the rise of Matter in smart homes. He explains Silicon Labs' strategic decision to divest non-IoT assets to focus 100% on wireless connectivity, emphasizing the importance of multi-protocol support, open standards, and foundational security. Johnson advises developers to prioritize platform approaches over point solutions to ensure future-proofing against evolving standards like Matter and Amazon Sidewalk.

  • IoT For All Podcast · 19m

    What is Matter? | Kudelski IoT's Hardy Schmidbauer | Internet of Things Podcast

    Hardy Schmidbauer, Senior Vice President of IoT at Kudelski IoT, explains the Matter smart home standard, its four pillars of simplicity, interoperability, reliability, and security, and its adoption by major tech and semiconductor companies. He details Kudelski IoT's role as a Product Attestation Authority and emphasizes the necessity of proactive security architecture, threat modeling, and independent validation to ensure device security from the design phase through to market. Schmidbauer discusses Matter's potential to expand from consumer smart homes into industrial IoT and smart building sectors, noting that it leverages existing connectivity standards like Wi-Fi, Bluetooth, and Thread rather than introducing new radio technologies.

  • IoT For All Podcast · 22m

    The Impact of Matter on the IoT Market | Rightpoint's Andy Watson | Internet of Things Podcast

    Andy Watson, Director of Product Management and IoT Lead at Rightpoint, discusses the impact of the Matter standard on the smart home market. He explains how Matter simplifies interoperability and setup, comparing the current fragmented state to early railroad gauge inconsistencies. Watson argues that while physical device differentiation will diminish, brands can still compete by offering superior digital experiences, loyalty programs, and strategic partnerships to retain user engagement beyond basic ecosystem functionality.

  • IoT For All Podcast · 26m

    The Landscape of Smart Home Technologies in 2022 | Thread Group's Sujata Neidig | Internet of Things Podcast

    Sujata Neidig, Director of Marketing for Wireless at NXP Semiconductors and VP of Marketing for Thread Group, explains the technical and market landscape of smart home technologies. She details how Thread provides a low-power IP-based mesh network layer, while Matter defines the unified application language, enabling interoperability between devices from major platforms like Apple, Amazon, and Google. Neidig discusses the shift from proprietary ecosystems to open standards, addressing consumer challenges regarding security, privacy, and compatibility to drive mass adoption in both residential and commercial smart building sectors.

The summary, chapters and topics are generated from the episode’s audio by this directory, not written by The Circuit. The episode itself belongs to its publisher.