CircuitHub, 12 Years Later with Andrew Seddon

The Amp Hour · 1 Aug 2025 · 1h 23m · Episode 699

What this episode covers

Andrew Seddon, founder and CEO of CircuitHub, explains how the company evolved from a failed EDA library startup into a vertically integrated, high-mix domestic electronics manufacturer. He details their ground-up rethink of assembly processes, inspired by semiconductor fabs, to handle 50,000+ part SKUs efficiently without forcing design standardization. Seddon discusses the operational challenges of attrition, the strategic shift toward on-demand small-batch production, and the impact of tariffs and reshoring trends on US manufacturing capacity.

Mentioned

Companies
CircuitHub, Worthington Assembly, DigiKey, Mouser, Avnet, Arrow, Octopart, Macrofab, Neoden, Tesla, Blue Robotics, SpaceX, Raspberry Pi, Jabil, JLC
Products
Starlink, Henry Hoover
Tools
KiCad, Altium

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