120: People & Mindset at a Hardware Startup

Product Startup · 30 Mar 2022 · 29m

What this episode covers

Karin Lindner, author of 'Make Manufacturing Sexy' and former Magna International employee, discusses the critical role of people and mindset in hardware startups. She explains how to bridge the communication gap between leadership and workers by hiring for resilience and passion, such as marathon runners, and building an 'upside-down' org chart that emphasizes servant leadership. Lindner also advocates for a positive, solution-oriented mindset, reframing failure as feedback and using 'dumb goals' (Dream-driven, Uplifting, Method-friendly, Behavior-driven) to maintain focus and attract talent.

Mentioned

Companies
Mako Design + Invent, Magna International
Also
Make Manufacturing Sexy, Sheridan College, Rob Colgan

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