Hardware Podcasts

Jumping Into the Ring w/ a Punchable Computer

Over the Air · 31 Aug 2021 · 36m

What this episode covers

Jeff Morin, CEO and co-founder of Liteboxer, explains how his team built a 'punchable computer' that fuses fitness, music, and gaming. He details the hardware challenges of creating a durable, curved PCBA to avoid connector failures and the iterative process of finding product-market fit by engaging 'uninspired' users at trade shows. Morin also discusses the fundraising journey, leveraging his co-founder's VC background, and the strategic decision to focus on core competencies while outsourcing legal and content expertise.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
Spark Capital, Universal Music Group, Ryobi, DeWalt, Milwaukee, Oculus, Nintendo, Sony
Products
Liteboxer, Recon Tools
Also
PAX East

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