CELUS: Simplifying Circuit Design with AI

OnTrack · 30 Oct 2025 · 7m · Episode 322

AI in practice: one real use of AI described

What this episode covers

Mohammad Matin, Technical Sales Solution Architect at CELUS, explains how the company uses AI to streamline circuit design by generating block diagrams and schematics from manufacturer reference designs. He details how CELUS breaks down complex components into reusable 'building blocks' to reduce manual work by approximately 75%, allowing engineers to quickly prototype systems using large language models. The conversation covers the platform's ability to interpret napkin sketches via image upload and its integration with major EDA tools for final schematic and layout generation.

AI in practice

Where this conversation describes AI being used to build or deliver a product. Part of the AI in practice tracker.

DesignCELUS

The AI analyzes uploaded images of hand-drawn block diagrams to identify components and generate a matching digital block diagram, reducing manual drawing time.

“now with the latest version, you can also load an image, right? Ideally, you have a hand drawing. We call it designed on a napkin, or a whiteboard, and I can then load that on app, and then it will do the embedded search under the hood, the machine learning, and then it will identify the closest match, and then draw the block diagram.”

Speaker 2 · Hear it at 4:47

Most relevant to

early-stage companies

Topics

Mentioned

Companies
CELUS, Siemens EDA, NXP, Microchip

Other shows on the same ground, closest first.

  • Moore's Lobby · 55m

    Freeing EEs to Design Like Tony Stark

    Tomide Adesanmi, co-founder and CEO of Circuit Mind, explains how his background designing head-worn displays for fighter pilots at BAE Systems revealed the inefficiencies of manual schematic design. He founded Circuit Mind to replace tedious spreadsheet work and datasheet searching with deterministic algorithms that generate optimized circuit schematics from block diagrams. Adesanmi details the platform's ability to explore millions of design combinations for cost, size, and power, positioning the tool as a 'circuit solver' that allows engineers to act as architects rather than manual drafters.

  • TRADEOFFS · 1h 01m

    T-25-010 : Ioannis Papamanoglou and Narayan Powderly - Engineers transforming how we design, test, and build hardware with atopile

    Narayan Powderly and Ioannis Papamanoglou, co-CEOs of atopile, discuss their command-line circuit design tool that brings software development practices to hardware engineering. They explain how their frustration with slow board development cycles at Tesla and smart bike lock projects led them to create a domain-specific language that captures design intent rather than just schematics. The guests detail how atopile integrates with KiCad for layout, leverages LLMs for rapid iteration, and aims to empower full-stack engineers by automating the drudgery of component selection and validation.

  • The Amp Hour · 1h 07m

    Intelligent Routing with Sergiy Nesterenko

    Sergiy Nesterenko, CEO of Quilter.ai, explains how his company uses generative AI and parallel cloud compute to automate PCB layout from schematics. He discusses the company's pivot from hardware sensors to software, drawing on his experience at SpaceX where manual routing became a critical path bottleneck. Nesterenko details how Quilter handles constraints, validates designs using built-in Maxwell equation solvers, and targets specific fabs like JLCPCB and Oshpark to ensure manufacturability.

  • Moore's Lobby · 1h 00m

    JITX Aims to Provide Superpowers to Circuit Design Engineers

    Duncan Haldane, co-founder and CEO of JITX, explains how his company uses a code-based design flow to automate circuit board design, targeting senior engineers to make expert knowledge reusable and scalable. He discusses the transition from his background as a Guinness world-record-holding roboticist at Berkeley to building a tool that generates schematics and layouts from functional descriptions rather than manual drafting. Haldane details JITX's evolution from a DARPA-funded research project and design consultancy to a commercial product, emphasizing the importance of baking verification checks into component models to handle supply chain volatility and design complexity.

  • Product Startup · 23m

    205: Advances in Electronic Product Engineering Methods

    Tomide Adesanmi, founder of Circuit Mind, explains how hardware startups are outpacing large corporations in electronics innovation by leveraging agile design processes and modern tools. He details the traditional electronic product development lifecycle, from requirements and component selection to schematic capture, PCB design, and multiple prototype iterations (EVT, DVT, PVT). Adesanmi highlights the archaic nature of legacy hardware engineering compared to software and introduces Circuit Mind’s platform, which uses deterministic algorithms to automate schematic generation and optimize designs for cost, power, and supply chain availability.

The summary, chapters and topics are generated from the episode’s audio by this directory, not written by OnTrack. The episode itself belongs to its publisher.