Hardware Podcasts

BONUS: What Is Servitization? How OEMs Can Turn Their Installed Base Into Long-Term Revenue with PTC's Sam Neva

Manufacturing Happy Hour · 14 Aug 2026 · 57m

What this episode covers

Sam Neva, Vice President of Sales for Service Lifecycle Management at PTC, explains servitization—the shift from selling equipment to selling outcomes—and how OEMs can monetize their installed base. He details the three maturity levels of servitization, emphasizing the critical need to map the installed base and capture tribal knowledge to avoid reactive firefighting. Neva discusses how AI and generative tools help structure unstructured service data, enabling proactive spare parts planning and better feedback loops to engineering. He cites Schneider Electric as a success story for increasing revenue and customer satisfaction through this model.

Most relevant to

large enterprises

Topics

Mentioned

Companies
PTC, Schneider Electric, Hyundai, Caterpillar, Boeing, RTX, ASML, Intel
Products
ServiceMax
Also
Harvard Business Review

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