Hardware Podcasts

BONUS: Software-Defined Automation: The Future of Industrial Control (sponsored by Siemens)

Manufacturing Happy Hour · 21 Jul 2026 · 29m

What this episode covers

David Nichols, CEO of Loupe, and Siemens’ Kristen Quasey and Jan Bajorat discuss software-defined automation (SDA) as a fusion of software engineering and operational technology. They explain how SDA enables rapid scaling, reduced time-to-market, and remote debugging by decoupling software from hardware constraints. The conversation highlights the role of the Society of Automation Software Engineers (SASE) in building community and addresses how global workforce shortages are driving manufacturers toward this flexible, software-centric approach.

Most relevant to

early-stage companies and large enterprises

Topics

Mentioned

Companies
Loupe, Siemens
Also
SASE, Automate 2026

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