Hardware Podcasts

Episode 126: Expect the unexpected

Making It · 26 Jun 2017 · 1h 08m

What this episode covers

Jimmy Diresta, Bob Clagett, and David Picciuto discuss the challenges of managing audience expectations while navigating major life changes, specifically Bob and David's moves to new shops. They contrast their experiences at two recent maker events: David's successful trip to 'The Wood Show' in Skiatook, Oklahoma, and Bob's disappointment with the educational content at VidCon. The conversation explores how creators can control audience expectations through branding, titles, and content variety to avoid backlash when branching out from their established niches.

Most relevant to

companies scaling up

Topics

Mentioned

Products
DGI Spark drone, Keyswalla
Also
VidCon, The Wood Show, Artisans Asylum

Related episodes from other shows

Other shows on the same ground, closest first.

  • Let's Combinate · 2m

    I'm Changing The Podcast

    Subhi Saadeh, host of the combination product podcast Let's Combinate, announces a schedule change from Wednesday to Monday after 250 consecutive weekly episodes. He reflects on maintaining consistency through major life events and cites advice from Dr. James Sumaru of Samex and the Health Tech podcast about the importance of creating value even when no one is listening. Saadeh expresses gratitude to his audience for their weekly engagement and confirms the content focus remains unchanged.

    Creator business
    1 chapters

  • Embedded.fm · 20m

    BONUS: Your Cat's Not Part of the Band

    Elecia White and Christopher White discuss recent personal and professional projects, including Christopher's band 12AX7's Kickstarter campaign for their new album and Elecia's upcoming conference talks on memory maps and origami. They reflect on the challenges of self-promotion for creative works and the difficulty of breaking through digital noise without a live performance component. The episode also serves as a call for community contributions, specifically asking listeners to submit cat videos for a music video.

    Crowdfunding & preordersMarketing & brand
    6 chapters

  • How I Built This · 37m

    HIBT Lab! Colin and Samir: Colin Rosenblum and Samir Chaudry

    YouTubers Colin Rosenblum and Samir Chaudry, known as Colin and Samir, discuss their 10-year journey from building a niche lacrosse network to becoming prominent voices in the creator economy. They detail their pivot from sports content to creator-focused media, the harsh realities of YouTube's monetization economics, and their strategic shift toward building owned audiences through their newsletter, The Published Press. The episode highlights their lessons on finding product-market fit, the importance of process, and the distinction between building a hobby and a sustainable business in the digital space.

    Direct-to-consumer & e-commerceMarketing & brand
    8 chapters

  • How I Built This · 44m

    ICYMI... HIBT Lab! The Sorry Girls: Kelsey MacDermaid and Becky Wright

    Kelsey MacDermaid and Becky Wright, co-founders of the media company behind the YouTube channel The Sorry Girls, discuss their journey from film students to running a sustainable business with over 2 million subscribers. They explain how they pivoted from DIY crafts to home decor by leveraging audience feedback and brand partnerships, while maintaining strict ethical standards regarding sustainability and overconsumption. The founders detail the economic realities of creator content, noting that ad revenue is insufficient to support their growing team, necessitating a diverse revenue model including sponsorships, licensing, and affiliate links.

    Direct-to-consumer & e-commerceMarketing & brand
    6 chapters

  • Manufacturing Happy Hour · 26m

    The 10 Most Memorable Moments from the First 100 Episodes of Manufacturing Happy Hour

    Host Chris Luecke recounts the 10 most memorable moments from the first 100 episodes of Manufacturing Happy Hour, reflecting on the show's evolution from a DIY video series to a global community platform. He highlights key milestones including the launch of the podcast in 2019, the pivot to virtual events during the pandemic, and the successful return to live events at major industry conferences like Automate. Luecke emphasizes the importance of human connection, citing specific guests such as Steve Parkhill, Vinod Anandarajah, and Jeff Burnstein, and shares anecdotes about the show's early beer-fueled recordings and unexpected live event interruptions.

    Marketing & brandCreator business
    9 chapters

The summary, chapters and topics are generated from the episode’s audio by this directory, not written by Making It. The episode itself belongs to its publisher.