Hardware Podcasts

IoT Is Finally Delivering | The Things Industries' Wienke Giezeman | Internet of Things Podcast

IoT For All Podcast · 7 Jul 2026 · 23m · Episode 399

What this episode covers

Wienke Giezeman, CEO and co-founder of The Things Industries, explains how the IoT industry has moved past the 'hype cycle' to deliver tangible ROI through mature, scalable LoRaWAN infrastructure. He details why early deployments failed due to 'pilot purgatory' and fragile technology stacks, noting that the market now favors private local area networks over wide-area cellular promises. Giezeman highlights The Things Stack's success in managing 4 million devices by focusing on developer-friendly, low-code integration and interoperability, which has enabled enterprises to build solid, closed-loop business cases.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
The Things Industries, HAI Foundation
Products
The Things Stack
Also
LoRaWAN, The Things Conference, Zigbee, Matter, Thread, Bluetooth SIG, Wi-Fi Alliance

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