Hardware Podcasts

Why IoT Needs Design to Thrive | Hannah White, VP of Design at Leverege | #AskIoT E001

IoT For All Podcast · 11 Feb 2019 · 38m

What this episode covers

Hannah White, VP of Design at Leverege, explains that the IoT industry is currently in an 'IoT bubble' similar to the early dot-com era, lacking established design standards. She argues that many IoT solutions fail because they prioritize hardware connectivity over user-centric design, resulting in dashboards filled with raw data that users cannot interpret or act upon. White emphasizes the need for designers to bridge the physical and digital worlds, focusing on actionable alerts rather than complex graphs, and highlights the importance of hiring designers with strong problem-solving skills and scientific backgrounds to navigate these complexities.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
Leverage, Philips
Products
Ring, Nest
Also
IoT For All, George Washington University

Related episodes from other shows

Other shows on the same ground, closest first.

  • Embedded.fm · 1h 13m

    249: It Depends

    Claire Rowland, lead author of 'Designing Connected Products' and a UX consultant specializing in the Internet of Things, discusses the critical role of user experience in hardware-enabled services. She argues that reliability and local control are often sacrificed for connectivity, leading to frustrating user interactions where devices fail or behave unpredictably. Rowland emphasizes that good IoT design requires treating the product as a holistic system, integrating technical architecture, business models, and privacy considerations rather than just focusing on the interface.

    Connected products & IoTIndustrial & consumer product design
    9 chapters

  • The Hardware Entrepreneur · 43m

    #017 - How *not* to think about IoT, with Michael Vladimer of Orange IoT Studio, USA

    Michael Vladimer, co-founder of Orange IoT Studio, outlines a framework for building successful IoT products, arguing that they must solve compelling problems rather than just connecting everything. He defines the core MVP of an IoT device as consisting of sensors, connectivity, computation, and user interface, while warning against expecting users to invest smartphone-level effort into these devices. Vladimer also discusses the nuances of IoT security, advocating for context-specific standards based on data sensitivity, and shares insights on cross-cultural communication and storytelling in product development.

    Connected products & IoTSecurity & privacy
    7 chapters

  • Over the Air · 34m

    Why IoT Has Been So Slow to Evolve with Don DeLoach, Co-founder of Rocket Wagon Venture Studios

    Don DeLoach, co-founder of Rocket Wagon Venture Studios, explains that IoT evolution has been slow because early adopters rushed to connect products to the cloud without establishing a holistic data architecture, treating creation and consumption as a single silo. He argues that true value comes from separating data creation from consumption to enable contextualization and derived insights, a concept pioneered by relational databases decades ago. DeLoach highlights how combining IoT with AR, VR, and digital twins creates 'cyberphysical transformation,' enabling practical applications like telehealth and building management through companies like Acular, Clear Blade, and MicroShare. He emphasizes that Rocket Wagon helps startups achieve product-market fit by ensuring balanced executive teams and focusing on selling outcomes rather than just technology.

    Connected products & IoTValidation & product-market fit
    7 chapters

  • The Manufacturing Executive · 26m

    Start With the Problem, Not the Technology w/ Jonathon Hensley

    Jonathon Hensley, co-founder and CEO of Emerge Interactive, discusses how manufacturers can avoid 'shiny object syndrome' by starting with business problems rather than technology. He highlights two critical challenges: incomplete customer journey mapping and fragmented data accessibility, which hinder operational agility and customer experience. Hensley cites John Deere and GE Health as examples of companies successfully unifying digital experiences and emphasizes that 84% of digital transformation initiatives fail without a strategic foundation mapping the current state of the business.

    Validation & product-market fitConnected products & IoT
    6 chapters

  • The Amp Hour · 1h 09m

    The EEVblog Sparkgap Generator

    Dave Jones of EEVblog and Chris Gammell of Contextual Electronics discuss the pitfalls of IoT white goods, illustrated by Jones's new Miele dishwasher, and explore local IoT solutions using MQTT and ESP8266. Jones provides an update on his upcoming multimeter Kickstarter, detailing the challenges of cross-platform app development, Bluetooth packet corruption, and the high costs of custom packaging and PCB revisions. The hosts also analyze the bankruptcy of TechShop, debating the viability of commercial makerspaces versus non-profit models, and critique a Shark Tank pitch for a barcode luggage tag to emphasize the importance of product-market fit.

    Validation & product-market fitCrowdfunding & preorders
    5 chapters

The summary, chapters and topics are generated from the episode’s audio by this directory, not written by IoT For All Podcast. The episode itself belongs to its publisher.