Advice Line with Sarah LaFleur of M.M. LaFleur

How I Built This · 21 May 2026 · 48m

What this episode covers

Sarah LaFleur, founder and CEO of women's clothing brand MM LaFleur, joins Guy Raz to discuss rebuilding her company after the pandemic and advising early-stage founders. She shares how MM LaFleur pivoted from office wear to 'power casual' attire and survived financial crises including the Silicon Valley Bank collapse. LaFleur also provides advice to callers running Sorsoap, Tick Socks, and Siblings on managing self-doubt, justifying premium pricing, and shifting consumer behavior toward sustainable refills.

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