Electronica 24: Markets, Geopolitics, Culture and AI in Manufacturing, with Zollner's Markus Aschenbrenner

EMS@C-LEVEL · 20 Nov 2024 · 11m

What this episode covers

Markus Aschenbrenner, CEO of Zollner, discusses the company's strategy to navigate geopolitical shifts and market downturns through strategic acquisitions of EIT and Bluechips, expanding their global footprint in the US and Thailand. He emphasizes the importance of cultural fit in M&A, noting that Zollner's family-owned, customer-centric culture aligns with acquired entities like EIT and Bluechips. Aschenbrenner highlights the critical role of digitalization and AI partnerships, specifically with Luminovo and Tiki, to manage a complex supply chain of 7,000 suppliers and 300,000 products, ensuring agility and predictive insights amidst inventory bubbles and protectionist trends.

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