Strategic Partnerships: The Key to IoT Success | Bernd Gross, CTO of Software AG | #IoTMakers E040
Bernd Gross, CTO of Software AG and former CEO of Cumulosity, explains why strategic technology partnerships are critical for IoT success, particularly in industrial and enterprise sectors. He outlines Software AG's three-step adoption framework—application, integration, and innovation—and discusses how deep integration with hardware partners like Dell simplifies edge-to-cloud deployment. Gross also addresses the primary barriers to IoT adoption, citing a lack of digital mindset and the complexity of integrating disparate OT and IT systems as key challenges for established manufacturers.