Bonus - That SCOOP Show Productronica Preview - Jürg Schüpbach of Essemtec AG

EMS@C-LEVEL · 29 Oct 2021 · 15m

What this episode covers

Jürg Schüpbach, Director of Sales at Essemtec AG, discusses the company's strong performance in 2021, driven by investments in NPI (New Product Introduction) and printed electronics. He highlights Essemtec's strategic shift towards high-tech, mixed-process machines to compete with larger Asian manufacturers, noting a significant win with a Chinese automotive lighting company. Schüpbach also touches on the challenges of reduced international attendance at Productronica due to travel restrictions and announces upcoming leadership changes at the firm.

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