# 78: Daylight Adjustment Number

- Show: [Thoroughly Considered](https://hardwarepodcasts.com/podcast/thoroughly-considered)
- Published: 2022-03-24
- Length: 1h 06m
- Episode: 78
- Page: https://hardwarepodcasts.com/podcast/thoroughly-considered/2022-03-24-78-daylight-adjustment-number
- Listen: http://relay.fm/tc/78

## Summary

Dan Provost and Brad from Studio Neat discuss the launch of the orange Mark One limited edition pen, explaining how they shifted from quantity-limited drops to time-windowed sales to ensure fairness for global customers. The hosts then analyze the design of the new Mac Studio and Studio Display, debating the Mac Studio's 'robot face' port layout and its physical awkwardness under the monitor. Finally, the trio engages in speculative brainstorming, proposing alternative temperature scales and a 'squiggly' time system to abolish Daylight Saving Time.

## Chapters

- [0:08](https://hardwarepodcasts.com/podcast/thoroughly-considered/2022-03-24-78-daylight-adjustment-number#t=8) Introduction: Studio Neat and the Mark One
- [1:29](https://hardwarepodcasts.com/podcast/thoroughly-considered/2022-03-24-78-daylight-adjustment-number#t=89) Studio Neat: Orange Mark One Launch Strategy
- [8:33](https://hardwarepodcasts.com/podcast/thoroughly-considered/2022-03-24-78-daylight-adjustment-number#t=513) Studio Neat: SKU Complexity and Permanent Colors
- [17:53](https://hardwarepodcasts.com/podcast/thoroughly-considered/2022-03-24-78-daylight-adjustment-number#t=1073) Mac Studio and Studio Display Design Critique
- [25:19](https://hardwarepodcasts.com/podcast/thoroughly-considered/2022-03-24-78-daylight-adjustment-number#t=1519) Apple Product Line: iMac Pro and Mac Studio Future
- [42:12](https://hardwarepodcasts.com/podcast/thoroughly-considered/2022-03-24-78-daylight-adjustment-number#t=2532) Alternative Temperature Scales Proposal
- [47:30](https://hardwarepodcasts.com/podcast/thoroughly-considered/2022-03-24-78-daylight-adjustment-number#t=2850) Daylight Saving Time and Time Zone Reform

## Topics

- [Industrial & consumer product design](https://hardwarepodcasts.com/topic/industrial-design)
- [Direct-to-consumer & e-commerce](https://hardwarepodcasts.com/topic/direct-to-consumer)
- [Policy, trade & tariffs](https://hardwarepodcasts.com/topic/policy-trade-and-tariffs)
- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)

## Most relevant to

early-stage companies

## Mentioned

- Studio Neat (company)
- Mark One (product)
- Mac Studio (product)
- Studio Display (product)
- Tactile Turn (company)
- Apple (company)

## Related episodes from other shows

- [Episode 205: Thinky Pad and Wippy Pen](https://hardwarepodcasts.com/podcast/making-it/2019-03-08-episode-205-thinky-pad-and-wippy-pen) (Making It)
- [469: It’s My Fault, But Also Your Fault](https://hardwarepodcasts.com/podcast/making-it/2025-01-31-469-its-my-fault-but-also-your-fault) (Making It)
- [Afterschool Podcast, Episode 5 - StudioNeat (9/16)](https://hardwarepodcasts.com/podcast/core77-podcast/2013-11-04-afterschool-podcast-episode-5-studioneat-9-16) (Core77 Podcast)
- [407: Mutant Cough](https://hardwarepodcasts.com/podcast/making-it/2023-08-11-407-mutant-cough) (Making It)
- [Episode 309: A thousand decisions](https://hardwarepodcasts.com/podcast/making-it/2021-06-04-episode-309-a-thousand-decisions) (Making It)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/thoroughly-considered/2022-03-24-78-daylight-adjustment-number. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to Thoroughly Considered.