# 54: Big Keynote Boys

- Show: [Thoroughly Considered](https://hardwarepodcasts.com/podcast/thoroughly-considered)
- Published: 2019-10-01
- Length: 37m
- Episode: 54
- Page: https://hardwarepodcasts.com/podcast/thoroughly-considered/2019-10-01-54-big-keynote-boys
- Listen: http://relay.fm/tc/54

## Summary

Tom Gerhardt and Dan Provost of Studio Neat discuss the surprise appearance of their Glif phone mount in an Apple keynote for Filmic Pro, reflecting on the product's longevity and the decision to stop chasing iPhone form factors. They provide a detailed update on the Mark One Apollo, explaining the complex manual polishing and nickel plating processes for its stainless steel body. Dan Provost also shares insights on the Theme System notebook, discussing the challenges of inventory management after two sellouts and his strategy for future production runs.

## Chapters

- [0:08](https://hardwarepodcasts.com/podcast/thoroughly-considered/2019-10-01-54-big-keynote-boys#t=8) Introduction and Apple Keynote Surprise
- [3:07](https://hardwarepodcasts.com/podcast/thoroughly-considered/2019-10-01-54-big-keynote-boys#t=187) The Glif's Longevity and Design Philosophy
- [8:47](https://hardwarepodcasts.com/podcast/thoroughly-considered/2019-10-01-54-big-keynote-boys#t=527) Mark One Apollo: Materials and Finishing
- [13:34](https://hardwarepodcasts.com/podcast/thoroughly-considered/2019-10-01-54-big-keynote-boys#t=814) Mark One Apollo: Plating and Timeline
- [17:12](https://hardwarepodcasts.com/podcast/thoroughly-considered/2019-10-01-54-big-keynote-boys#t=1032) Theme System: Inventory and Demand Challenges
- [26:52](https://hardwarepodcasts.com/podcast/thoroughly-considered/2019-10-01-54-big-keynote-boys#t=1612) Dance Tech Corner: Apple Product Rumors

## Topics

- [Materials & manufacturing processes](https://hardwarepodcasts.com/topic/materials-and-processes)
- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)
- [Industrial & consumer product design](https://hardwarepodcasts.com/topic/industrial-design)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)

## Most relevant to

companies scaling up

## Mentioned

- Studio Neat (company)
- Glif (product)
- Filmic Pro (product)
- Mark One Apollo (product)
- Theme System (product)
- Cotton Bureau (company)
- Cortex (company)
- Pro Display XDR (product)
- Mac Pro (product)
- iMac (product)

## Related episodes from other shows

- [Afterschool Podcast, Episode 5 - StudioNeat (9/16)](https://hardwarepodcasts.com/podcast/core77-podcast/2013-11-04-afterschool-podcast-episode-5-studioneat-9-16) (Core77 Podcast)
- [iFixit’s Shahram Mokhtari on the hidden design of modern electronics, CES-week manufacturing headlines, and a Reconstruction of Juicero, the $700 connected juicer that defined over-engineering.](https://hardwarepodcasts.com/podcast/go-no-go/2026-01-06-ifixits-shahram-mokhtari-on-the-hidden-design-of-modern-electronics-ces-week-man) (Go/No-Go)
- [469: It’s My Fault, But Also Your Fault](https://hardwarepodcasts.com/podcast/making-it/2025-01-31-469-its-my-fault-but-also-your-fault) (Making It)
- [10. Sustainable Fashion, Apple Car Insights, Sharper Bionic Eyes](https://hardwarepodcasts.com/podcast/the-next-byte-podcast/2021-03-23-10-sustainable-fashion-apple-car-insights-sharper-bionic-eyes) (The Next Byte Podcast)
- [Episode 293: My pants are here!](https://hardwarepodcasts.com/podcast/making-it/2021-01-29-episode-293-my-pants-are-here) (Making It)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/thoroughly-considered/2019-10-01-54-big-keynote-boys. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to Thoroughly Considered.