# Meet Season 4's Host - Startup CPG's Founder Daniel Scharff

- Show: [The Startup CPG Podcast](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast)
- Published: 2023-11-30
- Length: 30m
- Episode: 1
- Page: https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2023-11-30-meet-season-4s-host-startup-cpgs-founder-daniel-scharff
- Listen: https://share.transistor.fm/s/d3817560

## Summary

Daniel Scharff, founder of Startup CPG, is introduced as the new host of The Startup CPG Podcast for Season 4, succeeding Jessi Freitag. Scharff discusses his background in CPG, including launching a beverage brand and his role at Mars Chocolate, and explains how he built the Startup CPG Slack community to over 16,000 members to help early-stage brands. The conversation covers the value of the community, Scharff's upcoming interview lineup featuring founders like Matt from Chlorophyll Water, and Freitag's transition to focusing on CPG operations consulting and Notion implementation.

## Outline

1. Introduction and Host Transition
2. Daniel Scharff's CPG Background
3. Building the Startup CPG Community
4. Jessi Freitag's Future Plans and Notion
5. Season 4 Preview and Guest Lineup

## Topics

- [Direct-to-consumer & e-commerce](https://hardwarepodcasts.com/topic/direct-to-consumer)
- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)
- [Hiring & workforce](https://hardwarepodcasts.com/topic/hiring-and-workforce)
- [Careers & education](https://hardwarepodcasts.com/topic/engineering-careers-and-education)

## Most relevant to

companies scaling up

## Mentioned

- Startup CPG (company)
- Mars Chocolate (company)
- Notion (tool)
- Chlorophyll Water (product)
- Miles Comfort Food (product)
- Shark Tank (other)
- Wharton (other)

## Related episodes from other shows

- [290 - Taylor Foxman is the master connector for CPG's!](https://hardwarepodcasts.com/podcast/people-of-packaging/2024-09-26-290-taylor-foxman-is-the-master-connector-for-cpgs) (People of Packaging)
- [100 - Celebrating our 100th episode from the Specright Summit with Cory, Matthew, and Megan](https://hardwarepodcasts.com/podcast/people-of-packaging/2022-01-20-100-celebrating-our-100th-episode-from-the-specright-summit-with-cory-matthew-an) (People of Packaging)
- [Advice Line with Danny Meyer of Shake Shack](https://hardwarepodcasts.com/podcast/how-i-built-this/2026-09-24-advice-line-with-danny-meyer-of-shake-shack) (How I Built This)
- [Advice Line with Sadie Lincoln of barre3](https://hardwarepodcasts.com/podcast/how-i-built-this/2024-09-19-advice-line-with-sadie-lincoln-of-barre3) (How I Built This)
- [Live Episode! Glossier: Emily Weiss](https://hardwarepodcasts.com/podcast/how-i-built-this/2018-11-26-live-episode-glossier-emily-weiss) (How I Built This)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2023-11-30-meet-season-4s-host-startup-cpgs-founder-daniel-scharff. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to The Startup CPG Podcast.