# Introducing Agile at John Deere with Joe Schneider

- Show: [The Pragmatic Embedded Podcast](https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast)
- Published: 2021-04-27
- Length: 58m
- Page: https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast/2021-04-27-introducing-agile-at-john-deere-with-joe-schneider
- Listen: https://agileembeddedpodcast.com/episodes/introducing-agile-at-john-deere-with-joe-schneider-gnQouFoQ

## Summary

Joe Schneider, founder of Dojo 5, recounts his experience modernizing firmware development at John Deere, where he led a grassroots technical transformation from a legacy Star Team environment to Git, Cruise Control, and eventually Agile methodologies. He details how overcoming specific engineering pain points, such as 45-minute build times and inefficient GPS simulators, built the credibility needed to advocate for organizational changes like cross-functional teams and external coaching. Schneider now runs Dojo 5, which helps other embedded companies bridge the gap between web/mobile practices and firmware development through their EmbedOps platform and services.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast/2021-04-27-introducing-agile-at-john-deere-with-joe-schneider#t=0) Introduction: Joe Schneider and Dojo 5
- [2:47](https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast/2021-04-27-introducing-agile-at-john-deere-with-joe-schneider#t=167) Why Modernize Firmware: Complexity and Team Scale
- [6:30](https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast/2021-04-27-introducing-agile-at-john-deere-with-joe-schneider#t=390) John Deere Case Study: Star Team, Cruise Control, and Git
- [18:29](https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast/2021-04-27-introducing-agile-at-john-deere-with-joe-schneider#t=1109) From Technical Wins to Cultural Transformation and SAFe
- [27:02](https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast/2021-04-27-introducing-agile-at-john-deere-with-joe-schneider#t=1622) Customer Feedback: From Surveys to Connected Telematics
- [34:21](https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast/2021-04-27-introducing-agile-at-john-deere-with-joe-schneider#t=2061) Advocating for Change: Chad Holdorf and Management Buy-in
- [42:09](https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast/2021-04-27-introducing-agile-at-john-deere-with-joe-schneider#t=2529) Dojo 5: Bridging the Gap Between Web and Embedded
- [56:17](https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast/2021-04-27-introducing-agile-at-john-deere-with-joe-schneider#t=3377) EmbedOps Platform and Community Resources

## Topics

- [Embedded firmware](https://hardwarepodcasts.com/topic/embedded-firmware)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)
- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [Leadership, teams & culture](https://hardwarepodcasts.com/topic/leadership-and-culture)
- [EDA & CAD tools](https://hardwarepodcasts.com/topic/eda-and-cad-tools)

## Most relevant to

large enterprises, early-stage companies

## Mentioned

- Dojo 5 (company)
- John Deere (company)
- Star Team (tool)
- Cruise Control (tool)
- Git (tool)
- LabVIEW (tool)
- SAFe (other)
- EmbedOps (product)

## Related episodes from other shows

- [16: Democracy Is the Worst Form of Government](https://hardwarepodcasts.com/podcast/embedded-fm/2013-08-28-16-democracy-is-the-worst-form-of-government) (Embedded.fm)
- [395: I Can No Longer Play Ping Pong](https://hardwarepodcasts.com/podcast/embedded-fm/2021-12-10-395-i-can-no-longer-play-ping-pong) (Embedded.fm)
- [#064 - To transform or not to transform your hardware company to an all agile one next year, with Balint Horvath, Switzerland](https://hardwarepodcasts.com/podcast/the-hardware-entrepreneur/2018-11-21-064-to-transform-or-not-to-transform-your-hardware-company-to-an-all-agile-one-n) (The Hardware Entrepreneur)
- [#010 - How to think like Elon Musk - Scrum for Hardware, with Joe Justice of WIKISPEED and Scrum Inc, USA](https://hardwarepodcasts.com/podcast/the-hardware-entrepreneur/2017-01-25-010-how-to-think-like-elon-musk-scrum-for-hardware-with-joe-justice-of-wikispeed) (The Hardware Entrepreneur)
- [#048 - RERUN - How to think like Elon Musk - scrum for hardware, with Joe Justice of WIKISPEED and Scrum Inc, USA](https://hardwarepodcasts.com/podcast/the-hardware-entrepreneur/2018-02-14-048-rerun-how-to-think-like-elon-musk-scrum-for-hardware-with-joe-justice-of-wik) (The Hardware Entrepreneur)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast/2021-04-27-introducing-agile-at-john-deere-with-joe-schneider. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to The Pragmatic Embedded Podcast.