The Real Reason Manufacturers Are Missing with Gen Z w/ Jacob Sanchez

The Manufacturing Executive · 5 Mar 2024 · 42m · Episode 195

What this episode covers

Jacob Sanchez, a Gen Z advocate for manufacturing and founder of MFGKids.com, explains why industrial companies are failing to recruit young talent by ignoring existing pools of interest like FIRST Robotics. He argues that manufacturers must move beyond passive visibility to active engagement, offering autonomy and clear growth paths to retain Gen Z workers who often leave due to poor onboarding or toxic environments. Sanchez also details his new platform, MFGKids.com, designed to centralize resources and curriculum for automation and CNC machining, while emphasizing the importance of personal branding and mental health awareness for career longevity.

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