# Creating an Award-winning Culture w/ Jon Franko

- Show: [The Manufacturing Executive](https://hardwarepodcasts.com/podcast/the-manufacturing-executive)
- Published: 2020-12-08
- Length: 41m
- Episode: 26
- Page: https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2020-12-08-creating-an-award-winning-culture-w-jon-franko
- Listen: https://www.spreaker.com/show/the-manufacturing-executive#episode-6f21b226-21ba-43b7-b4ef-c19f59b7d0ac

## Summary

Jon Franko, co-founder of the marketing agency Gorilla 76, explains how the company builds an award-winning culture by prioritizing organic values over manufactured perks. He details specific retention strategies, including a 'retention brainstorm' for benefits, a sabbatical program, and a '5% raise to quit' policy that encourages transparent career conversations. Franko also describes using tools like OfficeVibe for anonymous feedback and Glassdoor for employer branding to attract and retain talent in a competitive market.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2020-12-08-creating-an-award-winning-culture-w-jon-franko#t=0) Introduction: Jon Franko and Gorilla 76
- [5:03](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2020-12-08-creating-an-award-winning-culture-w-jon-franko#t=303) Employee Values: Work-Life Balance and Benefits
- [7:35](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2020-12-08-creating-an-award-winning-culture-w-jon-franko#t=455) Retention Brainstorming and Sabbatical Programs
- [10:44](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2020-12-08-creating-an-award-winning-culture-w-jon-franko#t=644) The 5% Raise to Quit Policy
- [14:21](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2020-12-08-creating-an-award-winning-culture-w-jon-franko#t=861) Core Values: Results, Improvement, Relationships, Kindness
- [18:43](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2020-12-08-creating-an-award-winning-culture-w-jon-franko#t=1123) Social Media and Glassdoor for Employer Branding
- [26:37](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2020-12-08-creating-an-award-winning-culture-w-jon-franko#t=1597) OfficeVibe for Anonymous Feedback and Trends
- [32:33](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2020-12-08-creating-an-award-winning-culture-w-jon-franko#t=1953) Continuous Recruiting and Candidate Pipelines

## Topics

- [Hiring & workforce](https://hardwarepodcasts.com/topic/hiring-and-workforce)
- [Leadership, teams & culture](https://hardwarepodcasts.com/topic/leadership-and-culture)
- [Direct-to-consumer & e-commerce](https://hardwarepodcasts.com/topic/direct-to-consumer)

## Most relevant to

early-stage companies

## Mentioned

- Gorilla 76 (company)
- OfficeVibe (tool)
- Glassdoor (tool)
- Indeed (tool)
- LinkedIn (tool)
- Instagram (tool)

## Related episodes from other shows

- [Cultural Idiosyncrasies](https://hardwarepodcasts.com/podcast/oxide-and-friends/2024-04-03-cultural-idiosyncrasies) (Oxide and Friends)
- [S2E46 How To Build A Workplace People Love |  Rich Sheridan](https://hardwarepodcasts.com/podcast/being-an-engineer/2021-10-29-s2e46-how-to-build-a-workplace-people-love-rich-sheridan) (Being an Engineer)
- [Hiring Processes with Gergely Orosz](https://hardwarepodcasts.com/podcast/oxide-and-friends/2023-11-07-hiring-processes-with-gergely-orosz) (Oxide and Friends)
- [#85 First Hire Series: Culture with Jennifer Yepez-Blundell (+ Tiny Sprouts)](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2023-04-04-85-first-hire-series-culture-with-jennifer-yepez-blundell-tiny-sprouts) (The Startup CPG Podcast)
- [How to Create a Winning Company Culture with Dan Voit](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2019-10-23-how-to-create-a-winning-company-culture-with-dan-voit) (Manufacturing Happy Hour)

## Citing this page

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