# Episode 14: The Wide World of Sensors

- Show: [The Circuit](https://hardwarepodcasts.com/podcast/the-circuit)
- Published: 2023-04-11
- Length: 31m
- Episode: 14
- Page: https://hardwarepodcasts.com/podcast/the-circuit/2023-04-11-episode-14-the-wide-world-of-sensors
- Listen: https://share.transistor.fm/s/87d561ea

## Summary

Ben Bajarin and Jay Goldberg discuss the resurgence of the sensor market, driven by the transition from analog to digital and the falling costs of semiconductor manufacturing. They highlight how companies like Texas Instruments, NXP, and STMicroelectronics are leveraging legacy analog capacity and RISC-V architectures to create high-performance, low-cost sensors. The hosts argue that advances in AI and software analytics have finally made the value of this data clear, turning sensors from commodities into strategic assets for industrial IoT and automotive applications.

## Chapters

- [0:12](https://hardwarepodcasts.com/podcast/the-circuit/2023-04-11-episode-14-the-wide-world-of-sensors#t=12) Introduction: IoT Forecast Revisions and Market Segmentation
- [2:44](https://hardwarepodcasts.com/podcast/the-circuit/2023-04-11-episode-14-the-wide-world-of-sensors#t=164) IoT Fragmentation and the Three Elements of IoT Modules
- [5:43](https://hardwarepodcasts.com/podcast/the-circuit/2023-04-11-episode-14-the-wide-world-of-sensors#t=343) Digital Transformation and the Value of Connected Data
- [8:06](https://hardwarepodcasts.com/podcast/the-circuit/2023-04-11-episode-14-the-wide-world-of-sensors#t=486) Semiconductor Inventory Glut and Legacy Foundry Capacity
- [13:02](https://hardwarepodcasts.com/podcast/the-circuit/2023-04-11-episode-14-the-wide-world-of-sensors#t=782) Three Key Changes: Sensor Cost, AI Software, and New Business Models
- [16:40](https://hardwarepodcasts.com/podcast/the-circuit/2023-04-11-episode-14-the-wide-world-of-sensors#t=1000) RISC-V Adoption and the Sensor Hub Debate
- [21:28](https://hardwarepodcasts.com/podcast/the-circuit/2023-04-11-episode-14-the-wide-world-of-sensors#t=1288) Analog vs. Digital Skills in Traditional vs. Startup Companies
- [25:58](https://hardwarepodcasts.com/podcast/the-circuit/2023-04-11-episode-14-the-wide-world-of-sensors#t=1558) Generative AI and the Future of Data Analysis and Design

## Topics

- [Sensors & measurement in products](https://hardwarepodcasts.com/topic/sensors)
- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [Microcontrollers & dev platforms](https://hardwarepodcasts.com/topic/microcontrollers-and-platforms)
- [AI & machine learning](https://hardwarepodcasts.com/topic/ai-and-machine-learning)
- [Chips, FPGAs & semiconductors](https://hardwarepodcasts.com/topic/chips-and-fpgas)

## Most relevant to

large enterprises

## Mentioned

- Texas Instruments (company)
- NXP (company)
- STMicroelectronics (company)
- Qualcomm (company)
- RISC-V (chip)
- ARM (chip)
- GE (company)
- Honeywell (company)
- Chevron (company)
- NVIDIA (company)

## Related episodes from other shows

- [MEMS & Sensors Summit | WiFi & LoRa Make Nice | How to Blow A Recovery](https://hardwarepodcasts.com/podcast/ee-times-current/2019-10-04-mems-sensors-summit-wifi-lora-make-nice-how-to-blow-a-recovery) (EE Times Current)
- [The Seer of Prophesee | CES: The Good, The Bad, and The Weird…, and The Sleepable, The Driveable, The Mixological](https://hardwarepodcasts.com/podcast/ee-times-current/2020-01-17-the-seer-of-prophesee-ces-the-good-the-bad-and-the-weird-and-the-sleepable-the-d) (EE Times Current)
- [Advancing Connectivity at the Industrial IoT Edge](https://hardwarepodcasts.com/podcast/ee-times-current/2022-02-18-advancing-connectivity-at-the-industrial-iot-edge) (EE Times Current)
- [Firmware Update Capabilities](https://hardwarepodcasts.com/podcast/the-amp-hour/2021-03-14-firmware-update-capabilities) (The Amp Hour)
- [Live Insights from Sensors Converge: IoT Innovations with Industry Leaders](https://hardwarepodcasts.com/podcast/over-the-air/2024-07-05-live-insights-from-sensors-converge-iot-innovations-with-industry-leaders) (Over the Air)

## Citing this page

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