# An Interview with Simone Giertz

- Show: [The Amp Hour](https://hardwarepodcasts.com/podcast/the-amp-hour)
- Published: 2017-01-13
- Length: 1h 10m
- Episode: 331
- Page: https://hardwarepodcasts.com/podcast/the-amp-hour/2017-01-13-an-interview-with-simone-giertz
- Listen: https://theamphour.com/331-an-interview-with-simone-giertz/

## Summary

Simone Giertz, CEO of Artificial Stupidity and host at Tested, discusses her transition from a Maker in Residence at Punch Through to building 'shitty robots' for entertainment. She explains how combining comedy with hardware engineering helped her reach a mass audience, contrasting her approach with traditional educational content from companies like Adafruit and SparkFun. Giertz also details her experiences at CES, her struggles with mechanical engineering and sourcing parts for potential maker kits, and her philosophy on 'beginner's mind' in learning new skills like welding and 3D modeling.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/the-amp-hour/2017-01-13-an-interview-with-simone-giertz#t=0) Introduction and Background
- [5:14](https://hardwarepodcasts.com/podcast/the-amp-hour/2017-01-13-an-interview-with-simone-giertz#t=314) From Punch Through to Shitty Robots
- [14:33](https://hardwarepodcasts.com/podcast/the-amp-hour/2017-01-13-an-interview-with-simone-giertz#t=873) Engineering Challenges and Prototyping
- [23:38](https://hardwarepodcasts.com/podcast/the-amp-hour/2017-01-13-an-interview-with-simone-giertz#t=1418) Product Development and Pricing
- [55:10](https://hardwarepodcasts.com/podcast/the-amp-hour/2017-01-13-an-interview-with-simone-giertz#t=3310) CES Experience and Industry Commentary
- [50:28](https://hardwarepodcasts.com/podcast/the-amp-hour/2017-01-13-an-interview-with-simone-giertz#t=3028) Future Projects and Skills

## Topics

- [Prototyping & iteration](https://hardwarepodcasts.com/topic/prototyping)
- [Industrial & consumer product design](https://hardwarepodcasts.com/topic/industrial-design)
- [Sourcing & supply chain](https://hardwarepodcasts.com/topic/sourcing-and-supply-chain)
- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)
- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)
- [Validation & product-market fit](https://hardwarepodcasts.com/topic/validation-and-product-market-fit)

## Most relevant to

early-stage companies

## Mentioned

- Artificial Stupidity (company)
- Tested (company)
- Punch Through (company)
- Light Blue Bean (product)
- Adafruit (company)
- SparkFun (company)
- Vex robotics (company)
- Actobotics (company)
- Servo City (company)
- Thinky (company)
- Prusa (company)
- Joe Prusa (other)
- Furion (product)
- Google Glass (product)
- CR2032 (chip)

## Related episodes from other shows

- [136: Let's Try Out Some Broccoli](https://hardwarepodcasts.com/podcast/embedded-fm/2016-01-28-136-lets-try-out-some-broccoli) (Embedded.fm)
- [81: Two of Those People Can't Be Ducks](https://hardwarepodcasts.com/podcast/embedded-fm/2014-12-17-81-two-of-those-people-cant-be-ducks) (Embedded.fm)
- [Episode 188: Robots that will kill you](https://hardwarepodcasts.com/podcast/making-it/2018-10-26-episode-188-robots-that-will-kill-you) (Making It)
- [1: Start Tinkering](https://hardwarepodcasts.com/podcast/embedded-fm/2013-05-16-1-start-tinkering) (Embedded.fm)
- [Episode 224: Jumping-in-furing-out-i-tiv-ness](https://hardwarepodcasts.com/podcast/making-it/2019-08-16-episode-224-jumping-in-furing-out-i-tiv-ness) (Making It)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/the-amp-hour/2017-01-13-an-interview-with-simone-giertz. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to The Amp Hour.