# An Interview with Josh Lifton

- Show: [The Amp Hour](https://hardwarepodcasts.com/podcast/the-amp-hour)
- Published: 2016-09-09
- Length: 1h 17m
- Episode: 314
- Page: https://hardwarepodcasts.com/podcast/the-amp-hour/2016-09-09-an-interview-with-josh-lifton
- Listen: https://theamphour.com/314-an-interview-with-josh-lifton/

## Summary

Chris Gammell, co-founder of CrowdSupply, explains how the platform differentiates itself from Kickstarter by vetting creators and handling fulfillment to ensure 100% delivery rates. He details the company's founding story, which was inspired by early crowdfunding failures, and discusses their logistics, pricing strategies, and post-campaign supply chain management. Gammell also introduces his side project, the Stenosaurus, an open-source stenography keyboard designed to make professional transcription more accessible.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/the-amp-hour/2016-09-09-an-interview-with-josh-lifton#t=0) Introduction and CrowdSupply Overview
- [2:10](https://hardwarepodcasts.com/podcast/the-amp-hour/2016-09-09-an-interview-with-josh-lifton#t=130) CrowdSupply's Vetting and Fulfillment Model
- [11:04](https://hardwarepodcasts.com/podcast/the-amp-hour/2016-09-09-an-interview-with-josh-lifton#t=664) Marketing, Photography, and Video Production
- [24:49](https://hardwarepodcasts.com/podcast/the-amp-hour/2016-09-09-an-interview-with-josh-lifton#t=1489) Manufacturing Strategy and Pricing
- [33:33](https://hardwarepodcasts.com/podcast/the-amp-hour/2016-09-09-an-interview-with-josh-lifton#t=2013) Logistics, Shipping, and Returns
- [34:38](https://hardwarepodcasts.com/podcast/the-amp-hour/2016-09-09-an-interview-with-josh-lifton#t=2078) Crowdfunding Market Evolution and Company History
- [48:25](https://hardwarepodcasts.com/podcast/the-amp-hour/2016-09-09-an-interview-with-josh-lifton#t=2905) Chris Gammell's Background and Pixmob
- [55:00](https://hardwarepodcasts.com/podcast/the-amp-hour/2016-09-09-an-interview-with-josh-lifton#t=3300) The Open Steno Project and Stenosaurus Keyboard

## Topics

- [Crowdfunding & preorders](https://hardwarepodcasts.com/topic/crowdfunding)
- [Logistics & fulfilment](https://hardwarepodcasts.com/topic/logistics-and-fulfillment)
- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)
- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)
- [Open-source hardware](https://hardwarepodcasts.com/topic/open-source-hardware)

## Most relevant to

early-stage companies

## Mentioned

- CrowdSupply (company)
- Kickstarter (company)
- Indiegogo (company)
- Novena Heirloom (product)
- Snap VCC (product)
- Line SDR (product)
- Stenosaurus (product)
- Open Steno Project (other)
- Pixmob (company)
- Puppet Labs (company)
- Storm Pulse (company)
- Stripe (company)
- Coinbase (company)
- UPS (company)
- USPS (company)
- DHL (company)
- FedEx (company)
- Seeed Studio (company)
- Plover (product)
- PC World (other)
- Hackaday (other)

## Related episodes from other shows

- [#014 - Brick-and-mortar stores for crowdfunded projects to help reach consumers, with Damien Ng of Backers, Hong Kong](https://hardwarepodcasts.com/podcast/the-hardware-entrepreneur/2017-02-22-014-brick-and-mortar-stores-for-crowdfunded-projects-to-help-reach-consumers-wit) (The Hardware Entrepreneur)
- [470: Upping the Chaos Level](https://hardwarepodcasts.com/podcast/embedded-fm/2024-02-09-470-upping-the-chaos-level) (Embedded.fm)
- [Kickstarter: Perry Chen (2018)](https://hardwarepodcasts.com/podcast/how-i-built-this/2018-12-31-kickstarter-perry-chen-2018) (How I Built This)
- [#015 - How to benefit for your hardware project from the first major crowdfunding platform, with Sandy Diao of Indiegogo, USA](https://hardwarepodcasts.com/podcast/the-hardware-entrepreneur/2017-03-01-015-how-to-benefit-for-your-hardware-project-from-the-first-major-crowdfunding-p) (The Hardware Entrepreneur)
- [134: Kevin Kelly Remains Undefeated](https://hardwarepodcasts.com/podcast/thoroughly-considered/2026-06-24-134-kevin-kelly-remains-undefeated) (Thoroughly Considered)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/the-amp-hour/2016-09-09-an-interview-with-josh-lifton. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to The Amp Hour.