# MCC, Chapter 11, and what it might all mean

- Show: [People of Packaging](https://hardwarepodcasts.com/podcast/people-of-packaging)
- Published: 2026-02-02
- Length: 41m
- Page: https://hardwarepodcasts.com/podcast/people-of-packaging/2026-02-02-mcc-chapter-11-and-what-it-might-all-mean
- Listen: https://encase.substack.com/p/mcc-chapter-11-and-what-it-might

## Summary

Adam Peek analyzes the Chapter 11 bankruptcy filing of Multi-Color Corporation (MCC), detailing how a 14% revenue decline and $4 billion debt-to-equity conversion resulted from private equity-driven cost-cutting and operational inefficiencies. He critiques MCC's 'Project Optimus' strategy, arguing that shedding sales resources and ignoring data-driven insights alienated customers and eroded margins despite a growing global market. Peek warns label buyers to assess vendor financial health, citing MCC's $67 million cash reserve being insufficient to cover a $36.2 million interest payment as a critical failure point.

## Chapters

- [0:01](https://hardwarepodcasts.com/podcast/people-of-packaging/2026-02-02-mcc-chapter-11-and-what-it-might-all-mean#t=1) Introduction: Adam Peek and the MCC Bankruptcy Context

## Topics

- [Manufacturing partners & offshoring](https://hardwarepodcasts.com/topic/manufacturing-partners)
- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)
- [Sourcing & supply chain](https://hardwarepodcasts.com/topic/sourcing-and-supply-chain)

## Most relevant to

large enterprises

## Mentioned

- Multi-Color Corporation (company)
- Fort Dearborn (company)
- WS Packaging (company)
- CD&R (company)
- Platinum Equity (company)
- Avery Dennison (company)
- Bain and Associates (company)
- Bondoro.com (other)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/people-of-packaging/2026-02-02-mcc-chapter-11-and-what-it-might-all-mean. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to People of Packaging.