# 319 - the Legendary Michael Houston went from Engineer to Entrepreneur and invented a shower on the go!

- Show: [People of Packaging](https://hardwarepodcasts.com/podcast/people-of-packaging)
- Published: 2025-07-30
- Length: 31m
- Page: https://hardwarepodcasts.com/podcast/people-of-packaging/2025-07-30-319-the-legendary-michael-houston-went-from-engineer-to-entrepreneur-and-invente
- Listen: https://encase.substack.com/p/319-the-legendary-michael-houston

## Summary

Michael Houston, President & CEO of Future Blue Group and Co-founder of Shower Pouch, discusses his transition from corporate roles at Procter & Gamble, Johnson & Johnson, and The Honest Company to entrepreneurship. He details the development of Shower Pouch, a reusable non-woven hygiene wipe created with chemist Omar Jimenez to solve a problem identified by his father in Afghanistan. Houston also explains how Future Blue Group helps CPG brands optimize packaging for supplements and personal care, emphasizing sustainability, DFMA, and data-driven material selection using tools like Triac.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/people-of-packaging/2025-07-30-319-the-legendary-michael-houston-went-from-engineer-to-entrepreneur-and-invente#t=0) Introduction: Michael Houston and Future Blue Group
- [7:21](https://hardwarepodcasts.com/podcast/people-of-packaging/2025-07-30-319-the-legendary-michael-houston-went-from-engineer-to-entrepreneur-and-invente#t=441) Shower Pouch Origin: Solving the Military Hygiene Problem
- [10:32](https://hardwarepodcasts.com/podcast/people-of-packaging/2025-07-30-319-the-legendary-michael-houston-went-from-engineer-to-entrepreneur-and-invente#t=632) Shower Pouch Design: Non-woven Material and Reusability
- [16:23](https://hardwarepodcasts.com/podcast/people-of-packaging/2025-07-30-319-the-legendary-michael-houston-went-from-engineer-to-entrepreneur-and-invente#t=983) Career History: P&G, J&J, Beachbody, and The Honest Company
- [21:21](https://hardwarepodcasts.com/podcast/people-of-packaging/2025-07-30-319-the-legendary-michael-houston-went-from-engineer-to-entrepreneur-and-invente#t=1281) Future Blue Group: Consulting for Supplements and Personal Care
- [25:09](https://hardwarepodcasts.com/podcast/people-of-packaging/2025-07-30-319-the-legendary-michael-houston-went-from-engineer-to-entrepreneur-and-invente#t=1509) Packaging Advice: Material Science and the War on Plastic
- [28:38](https://hardwarepodcasts.com/podcast/people-of-packaging/2025-07-30-319-the-legendary-michael-houston-went-from-engineer-to-entrepreneur-and-invente#t=1718) Sustainability Strategy: Defining Goals and Using Data

## Topics

- [Materials & manufacturing processes](https://hardwarepodcasts.com/topic/materials-and-processes)
- [Design for manufacturing & NPI](https://hardwarepodcasts.com/topic/design-for-manufacturing)
- [Sustainability & circular products](https://hardwarepodcasts.com/topic/sustainability-and-circularity)
- [Starting a product company](https://hardwarepodcasts.com/topic/starting-a-company)
- [Packaging design](https://hardwarepodcasts.com/topic/packaging-design)

## Most relevant to

early-stage companies

## Mentioned

- Shower Pouch (product)
- Future Blue Group (company)
- Procter & Gamble (company)
- Johnson & Johnson (company)
- Beachbody (company)
- The Honest Company (company)
- Triac (tool)
- Specright (tool)
- Omar Jimenez (other)

## Related episodes from other shows

- [Founder Feature: Woo Pailet of LOO](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2024-11-15-founder-feature-woo-pailet-of-loo) (The Startup CPG Podcast)
- [Herschel Supply Co.: Jamie and Lyndon Cormack](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-10-16-herschel-supply-co-jamie-and-lyndon-cormack) (How I Built This)
- [Taming the Dragons whilst Saving the Planet](https://hardwarepodcasts.com/podcast/its-only-a-prototype/2025-05-01-taming-the-dragons-whilst-saving-the-planet) (It's Only a Prototype)
- [method: Adam Lowry & Eric Ryan (2018)](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-10-12-method-adam-lowry-eric-ryan-2018) (How I Built This)
- [S'well: Sarah Kauss](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-04-06-swell-sarah-kauss) (How I Built This)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/people-of-packaging/2025-07-30-319-the-legendary-michael-houston-went-from-engineer-to-entrepreneur-and-invente. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to People of Packaging.