# 49 - Todd Meussling - Senior Manager, Market Development / Fresh-Lock

- Show: [People of Packaging](https://hardwarepodcasts.com/podcast/people-of-packaging)
- Published: 2021-02-17
- Length: 44m
- Page: https://hardwarepodcasts.com/podcast/people-of-packaging/2021-02-17-49-todd-meussling-senior-manager-market-development-fresh-lock
- Listen: https://encase.substack.com/p/49-todd-meussling-senior-manager-759

## Summary

Todd Meussling, Senior Manager of Market Development at Presto Products (a unit of Reynolds Consumer Group), discusses the evolution of flexible packaging closures, specifically zippers and sliders under the Fresh-Lock brand. He explains how proper closures combat food waste by preserving freshness, a critical sustainability factor, and highlights the growth of child-resistant closures (CRC) and e-commerce compatible packaging. Meussling also touches on the industry's shift toward mono-materials and the importance of collaboration to make recyclable flexible packaging functional.

## Chapters

- [0:10](https://hardwarepodcasts.com/podcast/people-of-packaging/2021-02-17-49-todd-meussling-senior-manager-market-development-fresh-lock#t=10) Introduction and Trade Show Reflections
- [5:14](https://hardwarepodcasts.com/podcast/people-of-packaging/2021-02-17-49-todd-meussling-senior-manager-market-development-fresh-lock#t=314) Todd Meussling's Career Journey
- [11:50](https://hardwarepodcasts.com/podcast/people-of-packaging/2021-02-17-49-todd-meussling-senior-manager-market-development-fresh-lock#t=710) Personal Life and Hobbies
- [17:07](https://hardwarepodcasts.com/podcast/people-of-packaging/2021-02-17-49-todd-meussling-senior-manager-market-development-fresh-lock#t=1027) Sustainability and Food Waste Reduction
- [23:17](https://hardwarepodcasts.com/podcast/people-of-packaging/2021-02-17-49-todd-meussling-senior-manager-market-development-fresh-lock#t=1397) Coffee Packaging and Closure Adoption
- [25:01](https://hardwarepodcasts.com/podcast/people-of-packaging/2021-02-17-49-todd-meussling-senior-manager-market-development-fresh-lock#t=1501) Recyclable Closures and Collaboration
- [29:37](https://hardwarepodcasts.com/podcast/people-of-packaging/2021-02-17-49-todd-meussling-senior-manager-market-development-fresh-lock#t=1777) Child-Resistant Closures and E-Commerce Growth
- [34:30](https://hardwarepodcasts.com/podcast/people-of-packaging/2021-02-17-49-todd-meussling-senior-manager-market-development-fresh-lock#t=2070) Podcast Vision and Closing

## Topics

- [Sustainability & circular products](https://hardwarepodcasts.com/topic/sustainability-and-circularity)
- [Materials & manufacturing processes](https://hardwarepodcasts.com/topic/materials-and-processes)
- [Packaging design](https://hardwarepodcasts.com/topic/packaging-design)
- [Logistics & fulfilment](https://hardwarepodcasts.com/topic/logistics-and-fulfillment)

## Most relevant to

large enterprises

## Mentioned

- Presto Products Company (company)
- Reynolds Consumer Group (company)
- Fresh-Lock (product)
- Hefty (product)
- Reynolds Wrap (product)
- Ziploc (product)
- FreshLock.com (other)

## Related episodes from other shows

- [#260 - Packaging Changes as you Grow with Evie's Snacks and Belmark](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2026-08-04-260-packaging-changes-as-you-grow-with-evies-snacks-and-belmark) (The Startup CPG Podcast)
- [Making garbage useful with Tom Szaky of TerraCycle](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-08-17-making-garbage-useful-with-tom-szaky-of-terracycle) (How I Built This)
- [Advice Line with Tariq Farid of Edible Arrangements](https://hardwarepodcasts.com/podcast/how-i-built-this/2025-11-06-advice-line-with-tariq-farid-of-edible-arrangements) (How I Built This)
- [Founder Feature: Cam Mathias of Huntaway](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2024-08-16-founder-feature-cam-mathias-of-huntaway) (The Startup CPG Podcast)
- [HIBT Lab! Too Good To Go: Lucie Basch](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-03-09-hibt-lab-too-good-to-go-lucie-basch) (How I Built This)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/people-of-packaging/2021-02-17-49-todd-meussling-senior-manager-market-development-fresh-lock. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to People of Packaging.