# Learning to Dance Alongside Elephants with Nathan Dyck of Nanoleaf

- Show: [Over the Air](https://hardwarepodcasts.com/podcast/over-the-air)
- Published: 2022-11-24
- Length: 33m
- Page: https://hardwarepodcasts.com/podcast/over-the-air/2022-11-24-learning-to-dance-alongside-elephants-with-nathan-dyck-of-nanoleaf
- Listen: https://podcasters.spotify.com/pod/show/over-the-air/episodes/Learning-to-Dance-Alongside-Elephants-with-Nathan-Dyck-of-Nanoleaf-e2l43sl

## Summary

Nathan Dyck, Chief Product Officer at Nanoleaf, discusses the company's evolution from an energy-efficient light bulb startup to a leader in smart decor and lighting. He details the pivotal moment at CES 2016 where their wall panels gained traction, leading to the creation of the 'smart decor' category. Dyck also explains the challenges of 'dancing with elephants' by navigating dependencies on Apple's HomeKit certification and the strategic importance of the Matter protocol for interoperability.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/over-the-air/2022-11-24-learning-to-dance-alongside-elephants-with-nathan-dyck-of-nanoleaf#t=0) Introduction and Nanoleaf Overview
- [2:44](https://hardwarepodcasts.com/podcast/over-the-air/2022-11-24-learning-to-dance-alongside-elephants-with-nathan-dyck-of-nanoleaf#t=164) Origin Story: From Solar Car to Kickstarter
- [7:18](https://hardwarepodcasts.com/podcast/over-the-air/2022-11-24-learning-to-dance-alongside-elephants-with-nathan-dyck-of-nanoleaf#t=438) The Pivot to Smart Decor at CES 2016
- [10:21](https://hardwarepodcasts.com/podcast/over-the-air/2022-11-24-learning-to-dance-alongside-elephants-with-nathan-dyck-of-nanoleaf#t=621) Integrating Art and Engineering
- [16:12](https://hardwarepodcasts.com/podcast/over-the-air/2022-11-24-learning-to-dance-alongside-elephants-with-nathan-dyck-of-nanoleaf#t=972) Navigating Apple HomeKit Dependencies
- [23:43](https://hardwarepodcasts.com/podcast/over-the-air/2022-11-24-learning-to-dance-alongside-elephants-with-nathan-dyck-of-nanoleaf#t=1423) The Future of Matter and Smart Lighting
- [27:23](https://hardwarepodcasts.com/podcast/over-the-air/2022-11-24-learning-to-dance-alongside-elephants-with-nathan-dyck-of-nanoleaf#t=1643) Innovation at Meta and the Metaverse

## Topics

- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [Industrial & consumer product design](https://hardwarepodcasts.com/topic/industrial-design)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)
- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)
- [Validation & product-market fit](https://hardwarepodcasts.com/topic/validation-and-product-market-fit)

## Most relevant to

companies scaling up

## Mentioned

- Nanoleaf (company)
- HomeKit (product)
- Zigbee (other)
- CES (other)
- Aurora (product)
- Canvas (product)
- Elements (product)
- Matter (other)
- Meta (company)
- Quest Pro (product)
- Quest 2 (product)
- North (company)
- Philips Hue (product)
- Alexa (product)
- Simon (product)

## Related episodes from other shows

- [The Landscape of Smart Home Technologies in 2022 | Thread Group's Sujata Neidig | Internet of Things Podcast](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-09-01-the-landscape-of-smart-home-technologies-in-2022-thread-groups-sujata-neidig-int) (IoT For All Podcast)
- [The Impact of Matter on the IoT Market | Rightpoint's Andy Watson | Internet of Things Podcast](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2023-03-21-the-impact-of-matter-on-the-iot-market-rightpoints-andy-watson-internet-of-thing) (IoT For All Podcast)
- [#024 - How to increase your own productivity and that of your garden’s, with Mattias Lepp of Click & Grow, Estonia](https://hardwarepodcasts.com/podcast/the-hardware-entrepreneur/2017-05-03-024-how-to-increase-your-own-productivity-and-that-of-your-gardens-with-mattias) (The Hardware Entrepreneur)
- [Biggest Opportunities in IoT | Silicon Labs' Matt Johnson](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-07-05-biggest-opportunities-in-iot-silicon-labs-matt-johnson) (IoT For All Podcast)
- [CES 2019 Special: Tyson Tuttle, Silicon Labs + Chris Stansbury, Arrow](https://hardwarepodcasts.com/podcast/ee-times-current/2019-01-14-ces-2019-special-tyson-tuttle-silicon-labs-chris-stansbury-arrow) (EE Times Current)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/over-the-air/2022-11-24-learning-to-dance-alongside-elephants-with-nathan-dyck-of-nanoleaf. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to Over the Air.