Hardware Podcasts

288: Inside the Sisterhood of Trades: Why Women Are Choosing Skilled Trades Careers

Manufacturing Happy Hour · 19 May 2026 · 21m

What this episode covers

Nush Ahmed, CEO, and Brooke Laing, Chief Strategy Officer of Sisterhood of Trades, explain how their community supports women in skilled trades through digital platforms. They detail the evolution from a Snapchat group to a structured Discord server, highlighting the organization's role in connecting tradeswomen across over 50 different roles, from pipe welding to shipfitting. The guests discuss using social media like TikTok and LinkedIn to show the 'real side' of industrial work, aiming to attract and retain younger generations by sharing authentic day-to-day content rather than sugarcoating the industry.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
Sisterhood of Trades, Fathom Digital Manufacturing
Tools
Discord, Snapchat, TikTok, LinkedIn
Also
Rust Belt robotics

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