# BONUS: 5 Tips for Getting the Most Out of a Trade Show

- Show: [Manufacturing Happy Hour](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour)
- Published: 2021-09-14
- Length: 8m
- Page: https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2021-09-14-bonus-5-tips-for-getting-the-most-out-of-a-trade-show
- Listen: https://manufacturinghappyhour.com/tradeshowtips

## Summary

Host Chris Luecke outlines five tactical strategies for maximizing the value of trade shows as they return post-pandemic, advising attendees and exhibitors to set specific goals, prioritize quality leads and relationships over quantity, and focus on hallway networking rather than passive session attendance. He emphasizes the importance of delivering memorable, high-energy presentations by drawing inspiration from bands like Green Day, and stresses the necessity of timely, contextual follow-ups to convert connections into business. The episode references industry figures such as Keith Ferrazzi and Brian Fonzo to illustrate concepts like 'conference commando' tactics and building deep professional relationships.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2021-09-14-bonus-5-tips-for-getting-the-most-out-of-a-trade-show#t=0) Introduction: Trade Show Return and Setting Strategic Goals
- [0:36](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2021-09-14-bonus-5-tips-for-getting-the-most-out-of-a-trade-show#t=36) Prioritizing Quality Leads and Meaningful Connections
- [0:36](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2021-09-14-bonus-5-tips-for-getting-the-most-out-of-a-trade-show#t=36) Hallway Networking and Conference Commando Tactics
- [0:36](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2021-09-14-bonus-5-tips-for-getting-the-most-out-of-a-trade-show#t=36) Delivering Memorable Presentations and Key Takeaways
- [0:36](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2021-09-14-bonus-5-tips-for-getting-the-most-out-of-a-trade-show#t=36) The Critical Importance of Timely Follow-Up

## Topics

- [Retail, wholesale & distribution](https://hardwarepodcasts.com/topic/retail-and-distribution)

## Most relevant to

early-stage companies

## Mentioned

- Chris Luecke (other)
- Keith Ferrazzi (other)
- Brian Fonzo (other)
- Green Day (other)
- Blink-182 (other)
- Never Eat Alone (other)

## Related episodes from other shows

- [096: How To Launch a Consumer Product at Trade Shows](https://hardwarepodcasts.com/podcast/product-startup/2021-10-06-096-how-to-launch-a-consumer-product-at-trade-shows) (Product Startup)
- [274 - How can you maximize packaging trade shows? Packaging Today Show LIVE](https://hardwarepodcasts.com/podcast/people-of-packaging/2024-07-29-274-how-can-you-maximize-packaging-trade-shows-packaging-today-show-live) (People of Packaging)
- [Ep. 31 - Going to Events](https://hardwarepodcasts.com/podcast/open-hardware-manufacturing-podcast/2024-10-24-ep-31-going-to-events) (Open Hardware Manufacturing Podcast)
- [148: Grow Your Hardware Product Sales Via Trade Shows](https://hardwarepodcasts.com/podcast/product-startup/2022-11-02-148-grow-your-hardware-product-sales-via-trade-shows) (Product Startup)
- [Your Guide to Trade Show Booth Success w/ Jon Franko & Matthew Sciannella](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2021-11-02-your-guide-to-trade-show-booth-success-w-jon-franko-matthew-sciannella) (The Manufacturing Executive)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2021-09-14-bonus-5-tips-for-getting-the-most-out-of-a-trade-show. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to Manufacturing Happy Hour.