BONUS: Q&A with Chuck Swoboda & Chris Luecke | Discussing Innovation as a Mindset

Manufacturing Happy Hour · 31 Mar 2020 · 17m

What this episode covers

Chuck Swoboda, former CEO of Cree and Milwaukee Brewing Company, and Chris Luecke discuss innovation as a mindset in a Q&A session recorded at MKE Brewing. They address how to overcome the fear of creating content, how to pitch non-monetizable ideas by focusing on organizational benefits rather than features, and how junior employees can drive 'micro-innovations' within large corporations. The conversation emphasizes reframing engineering feedback to align with management's context and the importance of executive support for disruptive change.

Mentioned

Companies
Cree, Milwaukee Brewing Company, MKE Brewing, Pre-Ink, Cisco, Hewlett Packard, Marquette
Products
Innovators on Tap

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