# 544: You Can't Please All The People All The Time

- Show: [Making It](https://hardwarepodcasts.com/podcast/making-it)
- Published: 2026-10-30
- Length: 1h 07m
- Page: https://hardwarepodcasts.com/podcast/making-it/2026-10-30-544-you-cant-please-all-the-people-all-the-time
- Listen: https://making-it-with-jimmy-diresta-bob-clagett-and-david-picciuto.castos.com/episodes/544-you-cant-please-all-the-people-all-the-time

## Summary

Jimmy Diresta, Bob Clagett, and David Picciuto discuss the creative process of making physical products and content. They explore how design decisions act as exclusions, narrowing possibilities to reach a final form, and the challenge of pleasing an audience with diverse preferences. The conversation covers specific projects like Diresta's coffin barbecue and Clagett's rolling hobby cart, while highlighting tools like Fusion 360, Illustrator, and Freeform.

## Chapters

- [0:01](https://hardwarepodcasts.com/podcast/making-it/2026-10-30-544-you-cant-please-all-the-people-all-the-time#t=1) Introduction: Morning routines and Bob Clagett's past
- [6:48](https://hardwarepodcasts.com/podcast/making-it/2026-10-30-544-you-cant-please-all-the-people-all-the-time#t=408) Jimmy Diresta's coffin barbecue project
- [10:39](https://hardwarepodcasts.com/podcast/making-it/2026-10-30-544-you-cant-please-all-the-people-all-the-time#t=639) David Picciuto's overwhelmed workflow and organization
- [16:35](https://hardwarepodcasts.com/podcast/making-it/2026-10-30-544-you-cant-please-all-the-people-all-the-time#t=995) Digital tools: Freeform, Illustrator, and Recordly
- [27:10](https://hardwarepodcasts.com/podcast/making-it/2026-10-30-544-you-cant-please-all-the-people-all-the-time#t=1630) The philosophy of design decisions and exclusions
- [39:59](https://hardwarepodcasts.com/podcast/making-it/2026-10-30-544-you-cant-please-all-the-people-all-the-time#t=2399) Restraint in design and audience perception
- [49:49](https://hardwarepodcasts.com/podcast/making-it/2026-10-30-544-you-cant-please-all-the-people-all-the-time#t=2989) Handling audience feedback and the 'graveyard house' video
- [59:08](https://hardwarepodcasts.com/podcast/making-it/2026-10-30-544-you-cant-please-all-the-people-all-the-time#t=3548) Creator recommendations: Brian Holtzman, Design Canada, and modular synths

## Topics

- [Industrial & consumer product design](https://hardwarepodcasts.com/topic/industrial-design)
- [Prototyping & iteration](https://hardwarepodcasts.com/topic/prototyping)
- [Direct-to-consumer & e-commerce](https://hardwarepodcasts.com/topic/direct-to-consumer)
- [EDA & CAD tools](https://hardwarepodcasts.com/topic/eda-and-cad-tools)
- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)

## Most relevant to

early-stage companies

## Mentioned

- Fusion 360 (tool)
- Illustrator (tool)
- Freeform (tool)
- Recordly (tool)
- Final Cut Pro (tool)
- iMovie (tool)
- Notion (tool)
- Dropbox (other)
- Squarespace (other)
- Brian Holtzman (other)
- Design Canada (other)
- Draw Aquarium (product)
- Leggetting (other)
- Modular Synth (other)
- Rob Scallan (other)
- Andrew Wong (other)

## Related episodes from other shows

- [119: Anti Alton Brown Corollary](https://hardwarepodcasts.com/podcast/thoroughly-considered/2024-12-12-119-anti-alton-brown-corollary) (Thoroughly Considered)
- [113: I Wasn’t Expecting Therapy Today](https://hardwarepodcasts.com/podcast/thoroughly-considered/2024-06-27-113-i-wasnt-expecting-therapy-today) (Thoroughly Considered)
- [STL364: Good Design Goes Unnoticed](https://hardwarepodcasts.com/podcast/shop-talk-live/2026-04-17-stl364-good-design-goes-unnoticed) (Shop Talk Live)
- [25: Q&A](https://hardwarepodcasts.com/podcast/thoroughly-considered/2017-03-30-25-q-a) (Thoroughly Considered)
- [83 - Talking experiential and holistic design with Brandon and Ivan from Handsome.is](https://hardwarepodcasts.com/podcast/people-of-packaging/2021-11-09-83-talking-experiential-and-holistic-design-with-brandon-and-ivan-from-handsome) (People of Packaging)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/making-it/2026-10-30-544-you-cant-please-all-the-people-all-the-time. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to Making It.