# Episode 044: If I was going to shoot the side of a barn…

- Show: [Making It](https://hardwarepodcasts.com/podcast/making-it)
- Published: 2015-11-06
- Length: 59m
- Page: https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn
- Listen: https://making-it-with-jimmy-diresta-bob-clagett-and-david-picciuto.castos.com/episodes/episode-044-if-i-was-going-to-shoot-the-side-of-a-barn

## Summary

Jimmy Diresta, Bob Clagett, and David Picciuto discuss the business of maker content, focusing on the pitfalls of Multi-Channel Networks (MCNs) and the importance of branding and evergreen content. They share specific project updates, including Diresta's pro-con sign and 10 bottle cap opener, Clagett's arcade machine build, and Picciuto's ring video. The conversation covers practical advice for creators, such as negotiating with MCNs, managing shop space, and filming techniques, while also touching on personal topics like marathon training and community engagement.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn#t=0) Introduction: Jimmy Diresta, Bob Clagett, and David Picciuto
- [0:21](https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn#t=21) Jimmy Diresta's Pro-Con Sign and Knife Video
- [3:10](https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn#t=190) The Bullet Bourbon Cart and 10 Bottle Cap Opener
- [5:37](https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn#t=337) Critique of Multi-Channel Networks (MCNs)
- [10:44](https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn#t=644) Bob Clagett's Arcade Machine and Marathon Training
- [16:27](https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn#t=987) Business vs. Creativity: MCNs and Branding
- [26:00](https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn#t=1560) Channel Growth Strategies and Community Engagement
- [37:51](https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn#t=2271) Filming Techniques and Shop Efficiency
- [42:38](https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn#t=2558) Lessons Learned: Plywood Tearout and TV Deals
- [51:42](https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn#t=3102) Patreon, Community, and Recommended Channels

## Topics

- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)
- [Direct-to-consumer & e-commerce](https://hardwarepodcasts.com/topic/direct-to-consumer)
- [Creator business](https://hardwarepodcasts.com/topic/creator-business)
- [Crowdfunding & preorders](https://hardwarepodcasts.com/topic/crowdfunding)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)

## Most relevant to

early-stage companies

## Mentioned

- Story Full (company)
- Make magazine (company)
- Patreon (other)
- Sharpie (product)

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- [HIBT Lab! MKBHD: Marques Brownlee](https://hardwarepodcasts.com/podcast/how-i-built-this/2022-11-03-hibt-lab-mkbhd-marques-brownlee) (How I Built This)
- [Theater, MMA, and Starting a Manufacturing Web Series with Eddie Saunders Jr. Of Flex Machine Tools](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2022-02-15-theater-mma-and-starting-a-manufacturing-web-series-with-eddie-saunders-jr-of-fl) (Manufacturing Happy Hour)
- [Mythical: Rhett and Link](https://hardwarepodcasts.com/podcast/how-i-built-this/2024-04-08-mythical-rhett-and-link) (How I Built This)
- [ICYMI... HIBT Lab! The Sorry Girls: Kelsey MacDermaid and Becky Wright](https://hardwarepodcasts.com/podcast/how-i-built-this/2022-12-29-icymi-hibt-lab-the-sorry-girls-kelsey-macdermaid-and-becky-wright) (How I Built This)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/making-it/2015-11-06-episode-044-if-i-was-going-to-shoot-the-side-of-a-barn. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to Making It.