# Episode 022: Keeping the hustle

- Show: [Making It](https://hardwarepodcasts.com/podcast/making-it)
- Published: 2015-05-28
- Length: 39m
- Page: https://hardwarepodcasts.com/podcast/making-it/2015-05-28-episode-022-keeping-the-hustle
- Listen: https://making-it-with-jimmy-diresta-bob-clagett-and-david-picciuto.castos.com/episodes/episode-022-keeping-the-hustle

## Summary

Jimmy Diresta, Bob Clagett, and David Picciuto discuss the nature of 'hustle' in the maker community, defining it as the effort to sustain a business and survive financially. They share personal strategies for maintaining motivation, such as Jimmy's marathon training metaphor for incremental progress, Bob's focus on high-value client work, and David's need to schedule projects to avoid burnout. The conversation covers the importance of anticipating maintenance needs, managing client expectations, and the psychological challenges of self-employment.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/making-it/2015-05-28-episode-022-keeping-the-hustle#t=0) Introduction and Project Updates
- [5:16](https://hardwarepodcasts.com/podcast/making-it/2015-05-28-episode-022-keeping-the-hustle#t=316) Defining and Maintaining Hustle
- [9:17](https://hardwarepodcasts.com/podcast/making-it/2015-05-28-episode-022-keeping-the-hustle#t=557) Marathon Training Metaphor for Business
- [14:17](https://hardwarepodcasts.com/podcast/making-it/2015-05-28-episode-022-keeping-the-hustle#t=857) Managing Overcommitment and Scheduling
- [20:02](https://hardwarepodcasts.com/podcast/making-it/2015-05-28-episode-022-keeping-the-hustle#t=1202) Pricing Strategy and Saying No
- [24:57](https://hardwarepodcasts.com/podcast/making-it/2015-05-28-episode-022-keeping-the-hustle#t=1497) Networking and Business Cards
- [32:49](https://hardwarepodcasts.com/podcast/making-it/2015-05-28-episode-022-keeping-the-hustle#t=1969) Anticipation and Preventative Maintenance
- [37:32](https://hardwarepodcasts.com/podcast/making-it/2015-05-28-episode-022-keeping-the-hustle#t=2252) Conclusion and Patreon Shoutouts

## Topics

- [Founder wellbeing](https://hardwarepodcasts.com/topic/founder-wellbeing)
- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)
- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)

## Most relevant to

early-stage companies

## Mentioned

- I Like to Make Stuff (company)
- MakeAfair (other)
- Maker Fair (other)
- Make magazine (company)
- Patreon (other)
- drunkenwoodworker.com (other)
- Jimmydrested.com (other)
- I like to make stuff.com (other)
- School of Visual Arts (other)
- James Victoria (other)

## Related episodes from other shows

- [47: Seems Like a Nice Way to Live](https://hardwarepodcasts.com/podcast/thoroughly-considered/2019-01-16-47-seems-like-a-nice-way-to-live) (Thoroughly Considered)
- [I'm Changing The Podcast](https://hardwarepodcasts.com/podcast/lets-combinate/2026-08-18-im-changing-the-podcast) (Let's Combinate)
- [158 - 3 Years Straight of Drug/Device Podcasting, Guarding the Process, and the Future of the Show](https://hardwarepodcasts.com/podcast/lets-combinate/2024-10-16-158-3-years-straight-of-drug-device-podcasting-guarding-the-process-and-the-futu) (Let's Combinate)
- [How I Built Resilience: Live with Alli Webb and Andy Puddicombe & Rich Pierson](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-05-30-how-i-built-resilience-live-with-alli-webb-and-andy-puddicombe-rich-pierson) (How I Built This)
- [034: Staying Motivated & Overcoming Lack of Money, Time & Skills](https://hardwarepodcasts.com/podcast/product-startup/2017-01-03-034-staying-motivated-overcoming-lack-of-money-time-skills) (Product Startup)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/making-it/2015-05-28-episode-022-keeping-the-hustle. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to Making It.