Hardware Podcasts

The Impact of Embedded Technology | Losant's Brandon Cannaday

IoT For All Podcast · 16 Aug 2022 · 21m

What this episode covers

Brandon Cannaday, co-founder and CPO of Losant, discusses the evolution of the IoT industry from industrial manufacturing to connected products and smart environments. He explains how embedded technology enables manufacturers to shift from one-time hardware sales to recurring subscription revenue models by adding value-added services to their equipment. Cannaday highlights the challenges of organizational change and technical complexity, advising companies to start small with focused use cases rather than attempting massive, splashy deployments.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
Losant, Verizon

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