# The Role of IoT & Big Data in the Supply Chain | Nexxiot's Daniel MacGregor

- Show: [IoT For All Podcast](https://hardwarepodcasts.com/podcast/iot-for-all-podcast)
- Published: 2022-08-04
- Length: 28m
- Page: https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-08-04-the-role-of-iot-big-data-in-the-supply-chain-nexxiots-daniel-macgregor
- Listen: https://podcasters.spotify.com/pod/show/iot-for-all/episodes/The-Role-of-IoT--Big-Data-in-the-Supply-Chain--Nexxiots-Daniel-MacGregor-e28bmq8

## Summary

Daniel MacGregor, Co-Founder of Nexxiot, explains how the company uses ultra-low-power IoT hardware and big data analytics to solve supply chain inefficiencies, specifically in rail and shipping. He details the technical challenges of powering devices on non-powered mobile assets and the necessity of integrating domain expertise to contextualize data for actionable insights. MacGregor also discusses the cultural barriers to adoption in traditional industries and how real-time visibility enables new outcome-based business models.

## Chapters

- [1:41](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-08-04-the-role-of-iot-big-data-in-the-supply-chain-nexxiots-daniel-macgregor#t=101) Introduction and Nexxiot's Origin
- [4:15](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-08-04-the-role-of-iot-big-data-in-the-supply-chain-nexxiots-daniel-macgregor#t=255) The Power Problem in Mobile Asset Tracking
- [6:53](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-08-04-the-role-of-iot-big-data-in-the-supply-chain-nexxiots-daniel-macgregor#t=413) Supply Chain Inefficiencies and Sustainability
- [9:13](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-08-04-the-role-of-iot-big-data-in-the-supply-chain-nexxiots-daniel-macgregor#t=553) Hardware Deployments and Data Volume
- [12:43](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-08-04-the-role-of-iot-big-data-in-the-supply-chain-nexxiots-daniel-macgregor#t=763) Contextualizing Data with Domain Expertise
- [13:14](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-08-04-the-role-of-iot-big-data-in-the-supply-chain-nexxiots-daniel-macgregor#t=794) Building Integrated IoT Solutions
- [16:07](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-08-04-the-role-of-iot-big-data-in-the-supply-chain-nexxiots-daniel-macgregor#t=967) Cultural Transformation and Legacy Systems
- [18:17](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-08-04-the-role-of-iot-big-data-in-the-supply-chain-nexxiots-daniel-macgregor#t=1097) New Business Models and Transparency
- [22:00](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-08-04-the-role-of-iot-big-data-in-the-supply-chain-nexxiots-daniel-macgregor#t=1320) Overcoming Adoption Challenges

## Topics

- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [AI & machine learning](https://hardwarepodcasts.com/topic/ai-and-machine-learning)
- [Batteries & low-power design](https://hardwarepodcasts.com/topic/batteries-and-low-power)
- [Growth, exits & acquisitions](https://hardwarepodcasts.com/topic/growth-exits-and-acquisitions)

## Most relevant to

companies scaling up

## Mentioned

- Nexxiot (company)
- Hapag-Lloyd (company)
- Knorr-Bremse (company)
- Globeopper 3 (product)
- The Wise Machine (other)

## Related episodes from other shows

- [Implementing a Winning IoT Strategy at the Enterprise Level with Josh Becker of SAS](https://hardwarepodcasts.com/podcast/over-the-air/2023-02-16-implementing-a-winning-iot-strategy-at-the-enterprise-level-with-josh-becker-of) (Over the Air)
- [#011 - Accelerate with an IoT accelerator, with Bay McLaughlin of Brinc, Hong Kong](https://hardwarepodcasts.com/podcast/the-hardware-entrepreneur/2017-02-01-011-accelerate-with-an-iot-accelerator-with-bay-mclaughlin-of-brinc-hong-kong) (The Hardware Entrepreneur)
- [IoT Data: An Untapped Goldmine of Marketing Insights w/ Jan Pingel](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2021-10-12-iot-data-an-untapped-goldmine-of-marketing-insights-w-jan-pingel) (The Manufacturing Executive)
- [IoT Data: Using Smart Tech to Outsmart Analog Competitors](https://hardwarepodcasts.com/podcast/over-the-air/2021-06-22-iot-data-using-smart-tech-to-outsmart-analog-competitors) (Over the Air)
- [Developing a Winning IoT Platform with André Jacobs of IoT.nxt](https://hardwarepodcasts.com/podcast/over-the-air/2023-01-19-developing-a-winning-iot-platform-with-andre-jacobs-of-iot-nxt) (Over the Air)

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