# The Business of IoT Connectivity | Altaworx's Forrest Derr

- Show: [IoT For All Podcast](https://hardwarepodcasts.com/podcast/iot-for-all-podcast)
- Published: 2022-07-14
- Length: 21m
- Page: https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-07-14-the-business-of-iot-connectivity-altaworxs-forrest-derr
- Listen: https://podcasters.spotify.com/pod/show/iot-for-all/episodes/The-Business-of-IoT-Connectivity--Altaworxs-Forrest-Derr-e28bk3f

## Summary

Forrest Derr, President of AltaWorks, explains how IoT device manufacturers can optimize connectivity costs by decoupling carrier rate plans from customer pricing models. He details strategies for leveraging platforms like Jasper to automate SIM management and billing, and advises companies to use multi-carrier SIMs to solve coverage challenges for fixed IoT devices. Derr also highlights the importance of using APIs to reconcile inaccurate carrier data and ensure accurate billing to customers.

## Chapters

- [0:04](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-07-14-the-business-of-iot-connectivity-altaworxs-forrest-derr#t=4) Introduction and AltaWorks Overview
- [4:09](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-07-14-the-business-of-iot-connectivity-altaworxs-forrest-derr#t=249) Pricing Models and Breakage Strategy
- [8:40](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-07-14-the-business-of-iot-connectivity-altaworxs-forrest-derr#t=520) Carrier Rate Plan Optimization
- [10:50](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-07-14-the-business-of-iot-connectivity-altaworxs-forrest-derr#t=650) Managing Multiple Carriers and Coverage
- [14:17](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-07-14-the-business-of-iot-connectivity-altaworxs-forrest-derr#t=857) Data Accuracy and Billing Challenges

## Topics

- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)
- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [Sourcing & supply chain](https://hardwarepodcasts.com/topic/sourcing-and-supply-chain)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)

## Most relevant to

companies scaling up

## Mentioned

- AltaWorks (company)
- Jasper (tool)
- AT&T (company)
- T-Mobile (company)
- AMOP (tool)

## Related episodes from other shows

- [Making IoT Economically Viable at Scale](https://hardwarepodcasts.com/podcast/over-the-air/2022-07-21-making-iot-economically-viable-at-scale) (Over the Air)
- [#012: Plug-and-Play Cellular Connectivity: Nearly Here or Never Happening?](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-08-012-plug-and-play-cellular-connectivity-nearly-here-or-never-happening) (Coredump Sessions)
- [Satellite Iot: Space-Based Connectivity Solutions With Oli Potter](https://hardwarepodcasts.com/podcast/over-the-air/2024-10-24-satellite-iot-space-based-connectivity-solutions-with-oli-potter) (Over the Air)
- [Brandon Satrom Returns! Blues SVP talks Starnote, and cheap Satellite Communication!](https://hardwarepodcasts.com/podcast/the-electromaker-show/2025-02-05-brandon-satrom-returns-blues-svp-talks-starnote-and-cheap-satellite-communicatio) (The Electromaker Show)
- [428: Sprinkling a Little IoT](https://hardwarepodcasts.com/podcast/embedded-fm/2022-09-22-428-sprinkling-a-little-iot) (Embedded.fm)

## Citing this page

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