# The IoT Landscape in 2022 | Transforma Insights' Matt Hatton

- Show: [IoT For All Podcast](https://hardwarepodcasts.com/podcast/iot-for-all-podcast)
- Published: 2022-01-31
- Length: 45m
- Page: https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-01-31-the-iot-landscape-in-2022-transforma-insights-matt-hatton
- Listen: https://podcasters.spotify.com/pod/show/iot-for-all/episodes/The-IoT-Landscape-in-2022--Transforma-Insights-Matt-Hatton-e28bp66

## Summary

Matt Hatton, founder of Transforma Insights, discusses the 2022 IoT landscape, noting that while the pandemic initially slowed deployments, sectors like smart buildings and healthcare saw significant growth. He highlights the shift toward 'thin IoT' stacks, where connectivity is increasingly bundled into platform solutions from providers like Microsoft and AWS, reducing the need for custom systems integration. Hatton also warns of overvaluation in the market due to private equity investment and advises enterprises to focus on transformational use cases rather than just cost-cutting.

## Chapters

- [0:04](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-01-31-the-iot-landscape-in-2022-transforma-insights-matt-hatton#t=4) Introduction and Company Background
- [4:29](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-01-31-the-iot-landscape-in-2022-transforma-insights-matt-hatton#t=269) Market Trends and Pandemic Impact
- [14:17](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-01-31-the-iot-landscape-in-2022-transforma-insights-matt-hatton#t=857) Connectivity Landscape and Technologies
- [19:09](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-01-31-the-iot-landscape-in-2022-transforma-insights-matt-hatton#t=1149) Shift to Platform Providers and Bundled Connectivity
- [27:42](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-01-31-the-iot-landscape-in-2022-transforma-insights-matt-hatton#t=1662) Off-the-Shelf Solutions vs. Customization
- [33:32](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-01-31-the-iot-landscape-in-2022-transforma-insights-matt-hatton#t=2012) Market Verticalization and M&A Concerns
- [39:24](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2022-01-31-the-iot-landscape-in-2022-transforma-insights-matt-hatton#t=2364) Adoption Best Practices and 2022 Outlook

## Topics

- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)
- [Growth, exits & acquisitions](https://hardwarepodcasts.com/topic/growth-exits-and-acquisitions)

## Most relevant to

established companies

## Mentioned

- Transforma Insights (company)
- Makina Research (company)
- Gartner (company)
- Oracle (company)
- Microsoft (company)
- AWS (company)
- PTC (company)
- IBM (company)
- LoRa (other)
- NB-IoT (other)
- LTE-M (other)
- eSIM (other)

## Related episodes from other shows

- [IoT Trends: A Year in Review and 2023 Predictions with Rob Tiffany and Bill Flaherty](https://hardwarepodcasts.com/podcast/over-the-air/2023-02-02-iot-trends-a-year-in-review-and-2023-predictions-with-rob-tiffany-and-bill-flahe) (Over the Air)
- [Breaking IoT Connectivity Barriers with Chris Baird, CEO of OptConnect](https://hardwarepodcasts.com/podcast/over-the-air/2024-07-25-breaking-iot-connectivity-barriers-with-chris-baird-ceo-of-optconnect) (Over the Air)
- [Episode 33: The Land of IoT with Guest Stacey Higginbotham](https://hardwarepodcasts.com/podcast/the-circuit/2023-09-10-episode-33-the-land-of-iot-with-guest-stacey-higginbotham) (The Circuit)
- [The OG of IoT: A Chat w/ Rob Tiffany (Part 1)](https://hardwarepodcasts.com/podcast/over-the-air/2022-01-04-the-og-of-iot-a-chat-w-rob-tiffany-part-1) (Over the Air)
- [CES 2019 Special: Tyson Tuttle, Silicon Labs + Chris Stansbury, Arrow](https://hardwarepodcasts.com/podcast/ee-times-current/2019-01-14-ces-2019-special-tyson-tuttle-silicon-labs-chris-stansbury-arrow) (EE Times Current)

## Citing this page

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