# What is CBRS and How Will it Influence the Connectivity Landscape? |  Greg Dial, EVP for Product and Marketing Strategy at JMA Wireless | #IoTMakers E050

- Show: [IoT For All Podcast](https://hardwarepodcasts.com/podcast/iot-for-all-podcast)
- Published: 2020-01-29
- Length: 56m
- Page: https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-29-what-is-cbrs-and-how-will-it-influence-the-connectivity-landscape-greg-dial-evp
- Listen: https://podcasters.spotify.com/pod/show/iot-for-all/episodes/What-is-CBRS-and-How-Will-it-Influence-the-Connectivity-Landscape----Greg-Dial--EVP-for-Product-and-Marketing-Strategy-at-JMA-Wireless--IoTMakers-E050-e28bp74

## Summary

Greg Dial, EVP for Product and Marketing Strategy at JMA Wireless, explains Citizens Broadband Radio Service (CBRS) as a lightly licensed 150 MHz midband spectrum band that enables private LTE networks for enterprises. He contrasts CBRS with Wi-Fi, highlighting its superior security, channel management, and ability to support low-latency applications like augmented reality and edge computing in high-density venues like stadiums. Dial details JMA Wireless's evolution from connectors to software-defined radio platforms like X-Ram and Cusp, and discusses the industry's shift toward private wireless ownership and the upcoming Priority Access License (PAL) auctions.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-29-what-is-cbrs-and-how-will-it-influence-the-connectivity-landscape-greg-dial-evp#t=0) Introduction and Guest Background
- [7:41](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-29-what-is-cbrs-and-how-will-it-influence-the-connectivity-landscape-greg-dial-evp#t=461) JMA Wireless History and X-Ram Platform
- [14:31](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-29-what-is-cbrs-and-how-will-it-influence-the-connectivity-landscape-greg-dial-evp#t=871) CBRS Spectrum Structure and Access Tiers
- [22:37](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-29-what-is-cbrs-and-how-will-it-influence-the-connectivity-landscape-greg-dial-evp#t=1357) CBRS vs. Wi-Fi: Security and Management
- [27:20](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-29-what-is-cbrs-and-how-will-it-influence-the-connectivity-landscape-greg-dial-evp#t=1640) Device Compatibility and Consumer Connectivity
- [35:51](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-29-what-is-cbrs-and-how-will-it-influence-the-connectivity-landscape-greg-dial-evp#t=2151) Enterprise Use Cases: Stadiums and Edge Computing
- [47:25](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-29-what-is-cbrs-and-how-will-it-influence-the-connectivity-landscape-greg-dial-evp#t=2845) Industry Adoption and Future Outlook

## Topics

- [Wireless & RF](https://hardwarepodcasts.com/topic/wireless-and-rf)
- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [Policy, trade & tariffs](https://hardwarepodcasts.com/topic/policy-trade-and-tariffs)

## Most relevant to

companies scaling up

## Mentioned

- JMA Wireless (company)
- X-Ram (product)
- Cusp (product)
- Verizon (company)
- iPhone 11 (product)
- Samsung (company)
- Google (company)
- Boingo (company)
- Belden (company)
- Phaser (company)

## Related episodes from other shows

- [Q&A with Rob Tiffany Part 1: 5G, CBRS, Edge, IIoT & Agile](https://hardwarepodcasts.com/podcast/over-the-air/2022-05-26-q-a-with-rob-tiffany-part-1-5g-cbrs-edge-iiot-agile) (Over the Air)
- [CES 2019 Special: Antonio Pellegrino and Andrew Skafel](https://hardwarepodcasts.com/podcast/ee-times-current/2019-01-15-ces-2019-special-antonio-pellegrino-and-andrew-skafel) (EE Times Current)
- [#005: The Current Realities of Cellular IoT](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-03-19-005-the-current-realities-of-cellular-iot) (Coredump Sessions)
- [Emerging Technologies in IoT with Patrick Wilbur, Co-Founder at Hologram](https://hardwarepodcasts.com/podcast/over-the-air/2023-05-11-emerging-technologies-in-iot-with-patrick-wilbur-co-founder-at-hologram) (Over the Air)
- [What's Next in Wireless Communication? An Insider's Perspective](https://hardwarepodcasts.com/podcast/moores-lobby/2026-08-18-whats-next-in-wireless-communication-an-insiders-perspective) (Moore's Lobby)

## Citing this page

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