# What Are LoRa and LoRaWAN? | Wienke Giezeman, CEO & Co-Founder of The Things Industries | #IoTFounders E048

- Show: [IoT For All Podcast](https://hardwarepodcasts.com/podcast/iot-for-all-podcast)
- Published: 2020-01-16
- Length: 51m
- Page: https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-16-what-are-lora-and-lorawan-wienke-giezeman-ceo-co-founder-of-the-things-industrie
- Listen: https://podcasters.spotify.com/pod/show/iot-for-all/episodes/What-Are-LoRa-and-LoRaWAN---Wienke-Giezeman--CEO--Co-Founder-of-The-Things-Industries--IoTFounders-E048-e28bp6h

## Summary

Wienke Giezeman, CEO and Co-Founder of The Things Industries, explains the distinction between LoRa (the radio protocol) and LoRaWAN (the network protocol) and how they enable secure, low-power IoT connectivity. He details The Things Industries' open-source network management system, which allows enterprises like Williamson and WeWork to build private, interoperable LoRaWAN networks with end-to-end encryption. Giezeman highlights specific use cases in smart buildings, agriculture, and maritime logistics, arguing that local network control is critical for application performance compared to managed LPWAN services. He also discusses the challenges of hardware development and the importance of open standards to avoid vendor lock-in and integrate with existing enterprise IT stacks like AWS and SAP.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-16-what-are-lora-and-lorawan-wienke-giezeman-ceo-co-founder-of-the-things-industrie#t=0) Introduction: Wienke Giezeman and The Things Industries
- [3:00](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-16-what-are-lora-and-lorawan-wienke-giezeman-ceo-co-founder-of-the-things-industrie#t=180) The Things Conference: Focus on Solutions and Developers
- [7:30](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-16-what-are-lora-and-lorawan-wienke-giezeman-ceo-co-founder-of-the-things-industrie#t=450) Company Overview: The Things Industries and The Things Network
- [10:50](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-16-what-are-lora-and-lorawan-wienke-giezeman-ceo-co-founder-of-the-things-industrie#t=650) LoRa vs. LoRaWAN: Protocol Differences and Use Cases
- [16:24](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-16-what-are-lora-and-lorawan-wienke-giezeman-ceo-co-founder-of-the-things-industrie#t=984) LoRaWAN vs. Other LPWAN Technologies (Sigfox, NB-IoT)
- [22:29](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-16-what-are-lora-and-lorawan-wienke-giezeman-ceo-co-founder-of-the-things-industrie#t=1349) Integration Challenges: Open Standards, AWS, and SAP
- [30:50](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-16-what-are-lora-and-lorawan-wienke-giezeman-ceo-co-founder-of-the-things-industrie#t=1850) Specific Use Cases: Smart Buildings, Agriculture, and Maritime
- [38:41](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-16-what-are-lora-and-lorawan-wienke-giezeman-ceo-co-founder-of-the-things-industrie#t=2321) Current State of IoT: Hype, Hardware, and Adoption
- [46:33](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2020-01-16-what-are-lora-and-lorawan-wienke-giezeman-ceo-co-founder-of-the-things-industrie#t=2793) Future Outlook and The Things Conference Details

## Topics

- [Wireless & RF](https://hardwarepodcasts.com/topic/wireless-and-rf)
- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [Validation & product-market fit](https://hardwarepodcasts.com/topic/validation-and-product-market-fit)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)
- [Starting a product company](https://hardwarepodcasts.com/topic/starting-a-company)

## Most relevant to

early-stage companies

## Mentioned

- The Things Industries (company)
- The Things Network (product)
- LoRa (other)
- LoRaWAN (other)
- SEMTEC (company)
- Williamson (company)
- WeWork (company)
- Sigfox (other)
- NB-IoT (other)
- AWS (company)
- SAP (company)

## Related episodes from other shows

- [Ep. 5 | LoRaWAN: The Things Network and LoRa Alliance Talk Open IoT](https://hardwarepodcasts.com/podcast/moores-lobby/2020-07-10-ep-5-lorawan-the-things-network-and-lora-alliance-talk-open-iot) (Moore's Lobby)
- [An Interview with Richard Ginus](https://hardwarepodcasts.com/podcast/the-amp-hour/2018-01-22-an-interview-with-richard-ginus) (The Amp Hour)
- [An Interview with JP Norair](https://hardwarepodcasts.com/podcast/the-amp-hour/2019-05-19-an-interview-with-jp-norair) (The Amp Hour)
- [Building A Low-cost Satellite IoT Solution](https://hardwarepodcasts.com/podcast/over-the-air/2022-07-07-building-a-low-cost-satellite-iot-solution) (Over the Air)
- [MQTT Anywhere, LoRaWAN Sheep Tracking, More DOOM on everything!](https://hardwarepodcasts.com/podcast/the-electromaker-show/2023-09-25-mqtt-anywhere-lorawan-sheep-tracking-more-doom-on-everything) (The Electromaker Show)

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