# Advice Line with Michael Dubin of Dollar Shave Club

- Show: [How I Built This](https://hardwarepodcasts.com/podcast/how-i-built-this)
- Published: 2025-10-09
- Length: 53m
- Page: https://hardwarepodcasts.com/podcast/how-i-built-this/2025-10-09-advice-line-with-michael-dubin-of-dollar-shave-club

## Summary

Michael Dubin, founder of Dollar Shave Club, advises three early-stage founders on marketing, hiring, and scaling. He helps Benita Casbo of Kasbo’s Middle Eastern Kitchen launch her Syrian cheese with guerrilla marketing ideas, Brandon Davis of Parrs Mobile Mini Golf retain employees through equity and culture, and Bria Fleming of Incidental Wildland scale her custom firefighter uniforms by raising capital and finding manufacturing partners.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/how-i-built-this/2025-10-09-advice-line-with-michael-dubin-of-dollar-shave-club#t=0) Introduction: Michael Dubin and the Advice Line Format
- [8:02](https://hardwarepodcasts.com/podcast/how-i-built-this/2025-10-09-advice-line-with-michael-dubin-of-dollar-shave-club#t=482) Marketing Syrian Cheese: Benita Casbo of Kasbo’s Middle Eastern Kitchen
- [22:12](https://hardwarepodcasts.com/podcast/how-i-built-this/2025-10-09-advice-line-with-michael-dubin-of-dollar-shave-club#t=1332) Hiring and Culture: Brandon Davis of Parrs Mobile Mini Golf
- [35:14](https://hardwarepodcasts.com/podcast/how-i-built-this/2025-10-09-advice-line-with-michael-dubin-of-dollar-shave-club#t=2114) Scaling Production: Bria Fleming of Incidental Wildland
- [52:02](https://hardwarepodcasts.com/podcast/how-i-built-this/2025-10-09-advice-line-with-michael-dubin-of-dollar-shave-club#t=3122) Founder Advice: Trusting Others and Personal Wellbeing

## Topics

- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)
- [Hiring & workforce](https://hardwarepodcasts.com/topic/hiring-and-workforce)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)
- [Fundraising & investors](https://hardwarepodcasts.com/topic/fundraising)

## Most relevant to

founders before launch, early-stage companies, companies scaling up

## Mentioned

- Dollar Shave Club (company)
- Unilever (company)
- Kasbo’s Middle Eastern Kitchen (company)
- Parrs Mobile Mini Golf (company)
- Incidental Wildland (company)
- Safewoods (company)
- Liquid Death (company)
- Gillette (company)
- Nomex (material)
- Clavio (tool)
- U.S. Bank (company)

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- [Tool of the Week Segment | Episode 31](https://hardwarepodcasts.com/podcast/built-2-scale/2025-12-04-tool-of-the-week-segment-episode-31) (Built 2 Scale)
- [Founder Fundraising Journey: Craig Dubitsky, Happy Products](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2026-04-18-founder-fundraising-journey-craig-dubitsky-happy-products) (The Startup CPG Podcast)
- [#79 First Hire Series: Behind the scenes on hiring with Sweet Nothings](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2023-02-14-79-first-hire-series-behind-the-scenes-on-hiring-with-sweet-nothings) (The Startup CPG Podcast)
- [#223 - Startup CPG Innovation Sections at UNFI Selling Shows ft. Jubilee’s and Loopini Pizza](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2025-11-18-223-startup-cpg-innovation-sections-at-unfi-selling-shows-ft-jubilees-and-loopin) (The Startup CPG Podcast)

## Citing this page

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