# Jack Black Skin Care: Curran and Jeff Dandurand

- Show: [How I Built This](https://hardwarepodcasts.com/podcast/how-i-built-this)
- Published: 2023-09-11
- Length: 1h 01m
- Page: https://hardwarepodcasts.com/podcast/how-i-built-this/2023-09-11-jack-black-skin-care-curran-and-jeff-dandurand

## Summary

Curran Dandurand, former executive at Mary Kay, and her co-founder Emily Dalton launched Jack Black, a premium men's skincare brand, after being rejected by investors. Curran’s husband Jeff joined as the sales lead, initially targeting golf courses before pivoting to department stores like Nordstrom after a disastrous trade show. The brand succeeded by educating consumers through in-store sampling and leveraging celebrity endorsements, eventually selling to Edgewell Personal Care for nearly $100 million.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-09-11-jack-black-skin-care-curran-and-jeff-dandurand#t=0) Introduction: Curran Dandurand and the Jack Black Origin Story
- [4:36](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-09-11-jack-black-skin-care-curran-and-jeff-dandurand#t=276) Leaving Mary Kay and Brainstorming the Men's Skincare Concept
- [18:57](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-09-11-jack-black-skin-care-curran-and-jeff-dandurand#t=1137) Securing Funding and Defining the Brand Identity
- [31:01](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-09-11-jack-black-skin-care-curran-and-jeff-dandurand#t=1861) The Failed Golf Shop Strategy and PGA Show Disaster
- [37:14](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-09-11-jack-black-skin-care-curran-and-jeff-dandurand#t=2234) Pivoting to Department Stores and the Matthew McConaughey Boost
- [40:49](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-09-11-jack-black-skin-care-curran-and-jeff-dandurand#t=2449) In-Store Education and the Power of Salespeople
- [51:09](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-09-11-jack-black-skin-care-curran-and-jeff-dandurand#t=3069) NFL Partnerships and Scaling the Business
- [55:17](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-09-11-jack-black-skin-care-curran-and-jeff-dandurand#t=3317) The Failed Sale Process and Final Exit to Edgewell

## Topics

- [Validation & product-market fit](https://hardwarepodcasts.com/topic/validation-and-product-market-fit)
- [Retail, wholesale & distribution](https://hardwarepodcasts.com/topic/retail-and-distribution)
- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)
- [Growth, exits & acquisitions](https://hardwarepodcasts.com/topic/growth-exits-and-acquisitions)
- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)

## Most relevant to

early-stage companies, companies scaling up

## Mentioned

- Mary Kay (company)
- Jack Black (product)
- Edgewell Personal Care (company)
- Gillette (company)
- Clinique (company)
- InStyle (company)
- Nordstrom (company)
- Dallas Cowboys (company)
- Beard Lube (product)
- Face Buff (product)

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- [Founder Feature: Jilleo Recio of RĒJINS](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2024-10-18-founder-feature-jilleo-recio-of-rejins) (The Startup CPG Podcast)
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## Citing this page

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