# HIBT Lab! Nas Company: Nuseir Yassin

- Show: [How I Built This](https://hardwarepodcasts.com/podcast/how-i-built-this)
- Published: 2023-04-06
- Length: 44m
- Page: https://hardwarepodcasts.com/podcast/how-i-built-this/2023-04-06-hibt-lab-nas-company-nuseir-yassin

## Summary

Nuseir Yassin, founder of Nas Company, explains how he quit his software job at Venmo to film one minute of video daily for 1,000 days, growing Nas Daily to over 40 million followers. He details the operational discipline required to produce content globally and his strategic pivot from relying on his personal brand to building a scalable ecosystem including the community management software Nas.io and the creator education platform Nas Academy. Yassin discusses raising $23 million to fund this expansion and his long-term vision of creating a 'Virgin Group'-style conglomerate focused on bringing people together through technology and media.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-04-06-hibt-lab-nas-company-nuseir-yassin#t=0) Introduction: Nuseir Yassin and Nas Company
- [2:00](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-04-06-hibt-lab-nas-company-nuseir-yassin#t=120) Early Life, Identity, and Harvard
- [11:04](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-04-06-hibt-lab-nas-company-nuseir-yassin#t=664) The 1,000-Day Video Challenge
- [23:33](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-04-06-hibt-lab-nas-company-nuseir-yassin#t=1413) Scaling Production and Revenue
- [28:50](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-04-06-hibt-lab-nas-company-nuseir-yassin#t=1730) Building Nas.io and Nas Academy
- [33:48](https://hardwarepodcasts.com/podcast/how-i-built-this/2023-04-06-hibt-lab-nas-company-nuseir-yassin#t=2028) Ethics, Geopolitics, and Future Vision

## Topics

- [Direct-to-consumer & e-commerce](https://hardwarepodcasts.com/topic/direct-to-consumer)
- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)
- [Fundraising & investors](https://hardwarepodcasts.com/topic/fundraising)
- [Growth, exits & acquisitions](https://hardwarepodcasts.com/topic/growth-exits-and-acquisitions)
- [Creator business](https://hardwarepodcasts.com/topic/creator-business)

## Most relevant to

companies scaling up

## Mentioned

- Nas Daily (product)
- Nas Company (company)
- Nas.io (product)
- Nas Academy (product)
- Venmo (company)
- Harvard (other)
- Final Cut Pro (tool)
- U.S. Bank (company)

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- [Investor Spotlight: Jaxon Stuart, Spacestation Investments](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2025-11-29-investor-spotlight-jaxon-stuart-spacestation-investments) (The Startup CPG Podcast)
- [92: We’ve Hit Our Ceiling](https://hardwarepodcasts.com/podcast/thoroughly-considered/2023-01-12-92-weve-hit-our-ceiling) (Thoroughly Considered)
- [050 - "When No One is Listening" with James Somauroo](https://hardwarepodcasts.com/podcast/lets-combinate/2022-09-14-050-when-no-one-is-listening-with-james-somauroo) (Let's Combinate)
- [Founder Feature: Hannah Perez of SEEQ Supply](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2024-09-13-founder-feature-hannah-perez-of-seeq-supply) (The Startup CPG Podcast)

## Citing this page

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