# HIBT Lab! Colin and Samir: Colin Rosenblum and Samir Chaudry

- Show: [How I Built This](https://hardwarepodcasts.com/podcast/how-i-built-this)
- Published: 2022-04-14
- Length: 37m
- Page: https://hardwarepodcasts.com/podcast/how-i-built-this/2022-04-14-hibt-lab-colin-and-samir-colin-rosenblum-and-samir-chaudry

## Summary

YouTubers Colin Rosenblum and Samir Chaudry, known as Colin and Samir, discuss their 10-year journey from building a niche lacrosse network to becoming prominent voices in the creator economy. They detail their pivot from sports content to creator-focused media, the harsh realities of YouTube's monetization economics, and their strategic shift toward building owned audiences through their newsletter, The Published Press. The episode highlights their lessons on finding product-market fit, the importance of process, and the distinction between building a hobby and a sustainable business in the digital space.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/how-i-built-this/2022-04-14-hibt-lab-colin-and-samir-colin-rosenblum-and-samir-chaudry#t=0) Origin: The Lacrosse Network
- [8:31](https://hardwarepodcasts.com/podcast/how-i-built-this/2022-04-14-hibt-lab-colin-and-samir-colin-rosenblum-and-samir-chaudry#t=511) Early Struggles and Acquisition by Whistle Sports
- [11:11](https://hardwarepodcasts.com/podcast/how-i-built-this/2022-04-14-hibt-lab-colin-and-samir-colin-rosenblum-and-samir-chaudry#t=671) The Pivot: Leaving Whistle and Starting Over
- [18:08](https://hardwarepodcasts.com/podcast/how-i-built-this/2022-04-14-hibt-lab-colin-and-samir-colin-rosenblum-and-samir-chaudry#t=1088) Finding Direction: The Creator Economy Niche
- [20:03](https://hardwarepodcasts.com/podcast/how-i-built-this/2022-04-14-hibt-lab-colin-and-samir-colin-rosenblum-and-samir-chaudry#t=1203) Business Model: YouTube Economics and Monetization
- [22:45](https://hardwarepodcasts.com/podcast/how-i-built-this/2022-04-14-hibt-lab-colin-and-samir-colin-rosenblum-and-samir-chaudry#t=1365) Strategy: Owned Audiences and The Published Press
- [26:04](https://hardwarepodcasts.com/podcast/how-i-built-this/2022-04-14-hibt-lab-colin-and-samir-colin-rosenblum-and-samir-chaudry#t=1564) Advice for Creators: Audience, Process, and Niche
- [34:27](https://hardwarepodcasts.com/podcast/how-i-built-this/2022-04-14-hibt-lab-colin-and-samir-colin-rosenblum-and-samir-chaudry#t=2067) Future of YouTube vs. TikTok

## Topics

- [Direct-to-consumer & e-commerce](https://hardwarepodcasts.com/topic/direct-to-consumer)
- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)
- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)
- [Validation & product-market fit](https://hardwarepodcasts.com/topic/validation-and-product-market-fit)
- [Leadership, teams & culture](https://hardwarepodcasts.com/topic/leadership-and-culture)

## Most relevant to

companies scaling up

## Mentioned

- Colin and Samir (product)
- The Lacrosse Network (product)
- Whistle Sports (company)
- Casey Neistat (other)
- The Published Press (product)
- MrBeast (other)
- Dude Perfect (other)
- TikTok (product)
- YouTube (product)

## Related episodes from other shows

- [416: Ichabod’s Big Boy Pants](https://hardwarepodcasts.com/podcast/making-it/2023-10-27-416-ichabods-big-boy-pants) (Making It)
- [Episode 182: Been trying to sell out for years](https://hardwarepodcasts.com/podcast/making-it/2018-09-07-episode-182-been-trying-to-sell-out-for-years) (Making It)
- [376: This one only has four utters](https://hardwarepodcasts.com/podcast/making-it/2022-11-04-376-this-one-only-has-four-utters) (Making It)
- [439: The Right Side Of The Grass](https://hardwarepodcasts.com/podcast/making-it/2024-04-26-439-the-right-side-of-the-grass) (Making It)
- [Episode 043: Tell us how you really feel, Jimmy..](https://hardwarepodcasts.com/podcast/making-it/2015-10-30-episode-043-tell-us-how-you-really-feel-jimmy) (Making It)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/how-i-built-this/2022-04-14-hibt-lab-colin-and-samir-colin-rosenblum-and-samir-chaudry. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to How I Built This.