# How I Built Resilience: Live with John Foley

- Show: [How I Built This](https://hardwarepodcasts.com/podcast/how-i-built-this)
- Published: 2020-07-18
- Length: 19m
- Page: https://hardwarepodcasts.com/podcast/how-i-built-this/2020-07-18-how-i-built-resilience-live-with-john-foley

## Summary

Peloton founder John Foley explains how the company navigated an unexpected surge in demand for its stationary bikes and treadmills when the pandemic forced fitness studios to close. He details the logistical pivot to threshold home delivery and the rapid setup of ad hoc streaming studios in instructors' homes to maintain live content. Foley also reflects on the early challenges of raising capital for hardware, contrasting the 'grind' of manufacturing with the allure of software startups, and offers advice on entrepreneurship and business school.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-07-18-how-i-built-resilience-live-with-john-foley#t=0) Introduction: John Foley and Peloton's pandemic surge
- [1:23](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-07-18-how-i-built-resilience-live-with-john-foley#t=83) The March demand spike and seasonal context
- [5:03](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-07-18-how-i-built-resilience-live-with-john-foley#t=303) Logistics pivot: Threshold delivery and self-service setup
- [6:32](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-07-18-how-i-built-resilience-live-with-john-foley#t=392) Streaming live classes from instructors' homes
- [10:06](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-07-18-how-i-built-resilience-live-with-john-foley#t=606) Navigating public market expectations and profitability
- [13:24](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-07-18-how-i-built-resilience-live-with-john-foley#t=804) Hardware vs. software: The investor perception gap
- [15:25](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-07-18-how-i-built-resilience-live-with-john-foley#t=925) Business school debt and the value of education
- [17:16](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-07-18-how-i-built-resilience-live-with-john-foley#t=1036) Entrepreneurial qualities: Resilience and problem-solving
- [18:35](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-07-18-how-i-built-resilience-live-with-john-foley#t=1115) Future content strategy and family time

## Topics

- [Logistics & fulfilment](https://hardwarepodcasts.com/topic/logistics-and-fulfillment)
- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [Starting a product company](https://hardwarepodcasts.com/topic/starting-a-company)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)
- [Careers & education](https://hardwarepodcasts.com/topic/engineering-careers-and-education)
- [Leadership, teams & culture](https://hardwarepodcasts.com/topic/leadership-and-culture)

## Most relevant to

companies scaling up

## Mentioned

- Peloton (company)
- U.S. Bank (company)
- Visa (other)
- Tom Cortesi (other)
- Georgia Tech (other)
- Instagram (company)
- Snapchat (company)

## Related episodes from other shows

- [T-24-005 : Kaleen Canevari - Mechanical Engineer to Connected Fitness CEO](https://hardwarepodcasts.com/podcast/tradeoffs/2024-12-11-t-24-005-kaleen-canevari-mechanical-engineer-to-connected-fitness-ceo) (TRADEOFFS)
- [58: Nothing Can Stop Us Now](https://hardwarepodcasts.com/podcast/thoroughly-considered/2020-04-01-58-nothing-can-stop-us-now) (Thoroughly Considered)
- [Live Video Demos From the Shop Floor w/ Chip Royce](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2023-03-07-live-video-demos-from-the-shop-floor-w-chip-royce) (The Manufacturing Executive)
- [#331: 28 Days To Save The World: Lessons Learned from a Pandemic Month of Supply Chain Issues](https://hardwarepodcasts.com/podcast/global-medical-device-podcast/2023-08-10-331-28-days-to-save-the-world-lessons-learned-from-a-pandemic-month-of-supply-ch) (Global Medical Device Podcast)
- [Founder Feature: Hannah Perez of SEEQ Supply](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2024-09-13-founder-feature-hannah-perez-of-seeq-supply) (The Startup CPG Podcast)

## Citing this page

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